PITCHING INITIAL IDEASCHANGING MODES “OFF THE RADAR”

CONTENTPitch idea...... The theme will be 80’s space.

Using friths theory of being a performance and conceptual vidoe my idea will be the band performing in front of a green screen or dark room that will be linked to space theme ( using glow sticks in the dark room and a video about space that will taken from a youtube video)

I would like to create rotoscoping at the bridge this would be linked to the 80’s convention of unique and quirky videos. Also using stop motion for the opening title by using wool and writing the title Off the radar

THEORY

I will be using...

FRITHS

I will be using performance and

conceptual as indie genres is connected

to these styles

Intertexuality

Music genre

I will be using intertexuality by reference to Scott Pilgrim by using a form of rotoscoping and drawing the

actors into cartoon forms

voyeurism

The song will be popular music since Indie has become a more

mainstream genre it will have a bigger effect for the mass

media economic market.

Theories that I will use for my music video.

GENREThe indie genre started of as an independent label however some artist are seen as indie even though they are singed to a major record label

Pet shop boys and A-ha in the 80’s would of been singed to an independent

company compared to the

Kooks or Kate Nash

Because Indie has lots of sub genres I will place the song “OFF THE RADAR” as indie electron other artist like them are…

The conventions will be Bright colours/patterns old desings

MISE-EN-SCENE LOCATION

Dark room to film

Clear spacing For the bands normal scenes

As the band are going into the bridge they go

into a dark room with glow sticks

Shoreditch (indie area)

Film shots of the band

around the river thames

STYLE AND FORM and representationI will be conforming to the indie genre, their styles and forms are big(perportion), bright, or wired slogans and shapes. I will show this by doing the 80’s renovation this will include.....

BRIGHT COLOURS (CLOSE TO

NEON) 80’s style renovation

80’s big hair style and

bows accessories

Slogans or

patterns

REPRESENTATION

Every one will be linked through.

Guitars and drums

Bright colours (can be linked through on theme

Tops with the name of the band

or lyrics

Wired things to match personality

CINEMATOGRAPHY

Beauty shots

Beauty shots are mostly for the important band member or character

Freeze frame

One shot that is printed in a single frame several

times to make an interesting

Other shots that i will be using:

Mid shot Long shot

Establishing shots

Panning

Low and high shots

Composition

CINEMATOGRAPHY

Aerial shot

Crane shotDolly shot

Can be filmed in a

shaky mode to keep up with the

electron beat

For a more

flowed effect

when it get’s to

the bridge

An opening

or ending shot

Flowing shot

This would link to the

Friths theroy by acting as

the camera is persuing the actor

Forced perspective

A more quirky effect for the indie genre i would

use a toy space ship and allow the actors to

interact with it freely

This can be done by using

rope

EDITING

Axial cut

Where we would film non stop of a scene while every

once in a while would either zoom or moving the camera in or out. We would then editing the unneeded

footage.

Wipe (transition)

Using the iris wipe to connect or follow the story

Match cut Stanley Kubrick's 2001: A Space Odyssey

I would use intertexuality of the bone and turn the match cut into a

drum stick to start the opening

Cuts: Fast and slow

Pov

180 dergrees

EDITING AND SPECIAL EFFECTS

Rotoscoping

Stop motion

Green screen

We would add a starry

background to link to the

space scene

This is one of

the longesr special effects

After we filmed certain scenes for example as the dolly tracks around the

band there wolud be an element of rotoscoping (intertexuality from Scott

Pligram)

Stop motion can be either the

actors or a object (rocket ) that

moves around the screen

All three will have to be considered as it takes a lot of time to achieve a good standard

AUDIENCE research Indie started out as a niche genre and has only became mainstream in recent years this will split the audience in two however I will target the commercial audience

AUDIENCE research

Shopping at indie and retro shops (charity

shops)

Social network sites for new artist

Magazines

Going to concerts or cinemas

Going to partys

Hearing new songs

Fan service

AUDIENCE research

AUDIENCE research

Use technology to store music

Age is 15-25

Music shops

Tv shows Misfits