Donation processing presentation

CommitChangeRedefining nonprofit software

Let’s talk about donation processing...

Meet our Team

Roderick CampbellCEO & Co-Founder

Jay R. BoltonCTO & Co-Founder

Jason NicosiaCMO

Tim DraperInvestor

Mark CubanInvestor

Chris SintonNetwork for Good

What Our Team Does

Donation Processing Online CampaignsEvent TicketingDonor ManagementEmail CommunicationMobile Paymentsand much more...

2.2% + $.30 and no platform feesSetup takes minutes, no training required

What We’ll Cover Today

Donation Processing Overview

Impact of Design on Conversion Rates

Fees and Business Models

Part 1: Basics and Design


One Process, Many Forms

Donation Button Crowdfunding

Recurring Gifts

Mobile Payments Event Ticketing

#ManyForms

What is User Experience?

Versus

Double Online Giving

+500% Recurring Gifts

Reduce Anonymous

Case Study Introduction

Hypothesis: Reduce Distance

Supporters

Nonprofits

#ReduceDistance

One-Click Donations

#OneClickGiving

Multiple Prompts

#OneClickGiving

Curing Decision Paralysis

#DecisionParalysis

Highlighting Recurring

#RecurringRocks

Dynamic Giving Levels

#RecurringRocks

Designations/Honorary Gifts

#Designations

Mobile-Responsive Design

#MobileGiving

Case Study Results

Study: Mercy House

#MercyHouse

25 year old cornerstone

nonprofit

$3.8 million

annual revenue

Study: Mercy House

#MercyHouse

110%

increase in giving

Study: Open Hands

#OpenHands

Study: Open Hands

#OpenHands

$10,000 goal in 100 days

3 monthsafter 501(c)3

granted

Study: Open Hands

#OpenHands


Study: Open Hands

#OpenHands


$412,000

in 100 days

Part 2: Fees and Models


Processing Costs

#CostMatrix

Razoo Classy Crowdrise FirstGiving CommitChange

4.9% 2% 4% 5% 0%

2.0% + $.30 2.2% + $.30 2.9% + $.30* 2.9% + $.30* 2.2% + $.30

$0/mo $499/mo $49/mo $500/yr Free-$99/mo

Donation Skimming

#DonationSkimming


4.9% 2% 4% 5% 0%

2.0% + $.30 2.2% + $.30 2.9% + $.30* 2.9% + $.30* 2.2% + $.30

$0/mo $499/mo $49/mo $500/yr Free-$99/mo

6.9% + $.30 4.2% + $.30 6.9% + $.30 7.9% + $.30 2.2% + $.30

Donation Skimming

#DonationSkimming


4.9% 2% 4% 5% 0%

2.0% + $.30 2.2% + $.30 2.9% + $.30* 2.9% + $.30* 2.2% + $.30

$0/mo $499/mo $49/mo $500/yr Free-$99/mo

6.9% + $.30 4.2% + $.30 6.9% + $.30 7.9% + $.30 2.2% + $.30

$0/yr $5,988/yr $588/yr $500/yr $1,200/yr

Skimming Case Study

#DonationSkimming


6.9% + $.30 4.2% + $.30 6.9% + $.30 7.9% + $.30 2.2% + $.30

$0/yr $5,988/yr $588/yr $500/yr $1,200/yr

Open Hands Overflowing Hearts: $412,000

Skimming Case Study

#DonationSkimming


6.9% + $.30 4.2% + $.30 6.9% + $.30 7.9% + $.30 2.2% + $.30

$0/yr $5,988/yr $588/yr $500/yr $1,200/yr

Open Hands Overflowing Hearts: $412,000

$28,428 $17,304 $28,428 $32,548 $9,064

$28,428 $23,292 $29,016 $33,048 $10,264

What About Communities?

#DonationSkimming


#DonationSkimming

Silicon Valley Gives$8,000,000~

Razoo at 6.9%


#DonationSkimming

Silicon Valley Gives$8,000,000~

Razoo at 6.9%$552,000 skimmed

What About States?

#DonationSkimming

Give MN$100,000,000

since 2009

What About States?

#DonationSkimming

Give MN$100,000,000

since 2009

Razoo at 6.9%

What About States?

#DonationSkimming

Give MN$100,000,000

since 2009

Razoo at 6.9%$6.9 million

skimmed

How About Nationally?


US Online Giving$20,000,000,000 Annually



Estimate 4% Skim



Estimate 4% Skim$800 million /yr

What About Tomorrow?

#DonationSkimming

Future Giving$100,000,000,000 by 2025

Estimate 4% Skim


#DonationSkimming

Projected Annual Cost$100,000,000,000 by 2025

Estimate 4% Skim

$6.9 billion2,368,000,000 meals

(*Feeding America)


#DonationSkimming

Projected Annual Cost$100,000,000,000 by 2025

Estimate 4% Skim

$6.9 billion2.3 billion meals

(*Feeding America)

Thank You!

Public Copy:

http://tinyurl.com/noskimming

#DonationSkimming CommitChange.com

Government & Nonprofit

Donation processing presentation