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Zelfportret met baret en opengesperde ogen 1630-1700, Rijksmuseum Netherlands, Public Domain
MAKING HERITAGE WORK FOR RE-USEHarry Verwayen | Smart Cities Luxemburg
Cinderella : [affiche] / [non identifié] || National Library of France || || 1895, Public Domain
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Portal & Channel update
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test.europeana.eu
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Title hereSubtitle here
Cycle Confortas [homme debout à côté d’un vélo avec volant au milieu d’une rue] Agence Rol. Agence photographique c.1914, National Library of FranceFrance, Public Domain
IMPACT
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Soc ial
“CCIs have impacts that go far beyond leisure, entertainment,jobs or economic growth. They also provide invaluable social cement; they contribute to the feeling of belonging to a society; in short, they help forge a European identity.”*
*Creating growth | Measuring cultural and creative markets in the EU
Economic
*Creating growth | Measuring cultural and creative markets in the EU
‘The cultural & creative industries account for 4.2% of GDP in Europe (€ 535.9 billion and more than 7 millionworkers).* 3rd largest employer after construction and F&B…’*
Infrastructure
‘..innovation is now widely recognised as encompassing more than just technological and scientific innovation. Soft innovation and creative design processes are increasingly relevant in this context’*
*Entrepreneurial Dimension of the Cultural and Creative Industries, 2014
Cycle Confortas [homme debout à côté d’un vélo avec volant au milieu d’une rue] Agence Rol. Agence photographique c.1914, National Library of FranceFrance, Public Domain
FIT FOR PURPOSE?
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Cycle Confortas [homme debout à côté d’un vélo avec volant au milieu d’une rue] Agence Rol. Agence photographique c.1914, National Library of FranceFrance, Public Domain
RE-USE SCENARIOS
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Revenue high
Melissa
amateur
s
pro S (3 - 10) semi-pros (1-3 )
pro L (5 0 - 250) pro M (10-50)
pro XL (250+)
Revenue low
Etsy
Hamburg PD
cityEbeacons
Rovio
The Long tail of CCI
Smart
Cities
Intermediari
es Cultural
DevelopersDigital
Innova tor s
Makers
Commercial (Game)
companies
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Cultural Developers
Opportunity level
RelevanceNeeds easy access to content of at least medium quality, rights c leared. Will actually use that. Are tech s avvy enough to use technical interfaces. Need access to capital, business acceleration (tailored) and network of potential c lients.
ChallengesContent f iltering (CRF) missing and access to capital /contracts need to be worked on
Cultural Innovators Opportunity level: high
RelevanceNeeds easy access to curated, high quality, rights cleared content. Are not tech savvy.
ChallengesContent f iltering and services not good enough yet.
19
20
Makers Opportunity level: Medium
RelevanceNeeds easy access to curated, high quality, rights cleared content. Are not tech savvy.
ChallengesContent f iltering and services not good enough yet, market is hard to reach directly
Intermediaries
Opportunity level:
high RelevanceNeeds access to curated, high quality, rights cleared content. Will use that to support other audiences.
ChallengesService Level needs to be very high
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Large (game) companies
Opportunity level: Low RelevanceNeeds access to curated, high quality, rights cleared content. Will use that f or inspiration.
ChallengesLow return on investment.
Smart Cities
Opportunity level: high
RelevanceValue proposition:consultancy on s t andardisation (tech, data, IPR), development of technical interfaces with Europeana to attract relevant (geo location) content and metadata and access to network of developers and labs .
ChallengesLack of relevant (geo- data), curated local and high quality content and network of international developers.
Dancers from Rita Tori’s Ballet School Fredrik Stockfleth von Krogh Monclair Oslo MuseumNorway, CC BY-SA
@EuropeanaEU
europeana.eu
#AllezCulture
21 October 2015