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©2015 IBM Corporation1
Your cognitive future in governmentMission: Possible!
http://bit.ly/CognitiveFutureInGov
©2015 IBM Corporation2
Three disruptive forces are forcing government industry to focus on three key areas …
Increased demand for services and citizen expectations
Placing greater pressures and demands on and expectations for
public resources and services requiring organizations to operate
smarter and more efficiently
Increased complexity
Challenging decision making capabilities in navigating complex
operating and information environments and increasing the
need for enhanced innovation capacity to drive operational
improvements
Stagnant economic growth and resource constraints
Challenging organizations to do more with less and requiring them to better
leverage existing resources and expertise while reducing instances of
fraud and error
Provide expert assistance and extend capabilities of human
experts by leveraging deep insights from vast amounts of information
Engage DecideDiscoverProvide ability to digest vast
amounts of data to identify new avenues, navigate complexity,
and implement new ideas
Provide personalized, contextual, evidence-backed recommendations to support decision making at all levels
©2015 IBM Corporation3
Successful organizations have stronger capabilities in engagement, discovery and decision making
Engage DecideDiscover
Outperformers are 43% more competent in consumer
engagement than underperformers
44% more outperformers are strong in decision making
48% Outperformers
18% Underperformers
167% more outperformers make innovation a major priority
60% Outperformers
42% Underperformers
62% Outperformers
43% Underperformers
43% 167% 44%
Source: IBM Institute for Business Value Cognitive Computing Survey , 2015.
©2015 IBM Corporation4
Government organizations need to engage with citizens, discover insights and make effective decisions to succeed
Sources: See notes.
Government CXOs actively pursuing industry model innovation1
Government CXOs that believe citizens demand more
personalized experiences1
Engage DecideDiscover
Today In 3 years
54% 59% 54% Annual spend of U.S. Federal Government3 …
… amount allocated based on basic evidence2
$3 trillion
<1%
©2015 IBM Corporation5
They are faced with few key challenges pertaining to personalized experience, insufficient skills and lack of effective decision making
Government organizations are weak in making cost reduction
decisions
Government CXOs that believe they’re not competent in providing personalized citizen experience
Key challenges of Government CXO in pursuing disruptive
innovation
Engage DecideDiscover
58%53%
54%
55%
58%Insufficient skills
Lack of quality/ reliable data
Lack of analytical tools
Organizational complacency
67%
Source: IBM Institute for Business Value Cognitive Computing Survey , 2015.
©2015 IBM Corporation6
Data is growing fast – in volume, variety, and complexity – and traditional analytics solutions are not able to fully exploit its value
Data is growing with time, but usability is limited..
... because of the limits of traditional analytics
Amount of world’s data being analyzed 1
.5% Addresses predefined problems but cannot adopt to new problem domain
Provides accurate and definitive answers but cannot handle ambiguity or gray areas
Handles structured and unstructured information with known semantics – thus cannot make use of data from new and varied sources
Interacts in formal digital means (e.g., commands, screens) with human – thus limits the engagement of end user
2.63 PBProjected volume of data stored on average by in
US Federal agencies in 20152,3
Sources: See notes.
©2015 IBM Corporation7
… that can be bridged using a mechanism for overcoming the limitations of humans and current systems
Organizations need a tireless machine that can learn new problem domain, reason through the hypotheses, resolve ambiguity, evolve towards more accuracy, and interact in natural means to pursue three opportunities
Human Machine
Human brain can consume and process only limited amount of information
Human beings are subject to physical and mental fatigue – thus not scalable
Human workers and experts can make mistakes
Traditional technology cannot handle ambiguity
Traditional paradigm of computing is pre-programmed and rigid; it cannot learn, reason, or relate
Machines do not interact in natural means
©2015 IBM Corporation8
Cognitive computing with its three capabilities can be that new vehicle that opens the door to new opportunities
Engage DecideDiscover
Acts as a tireless agent providing expert assistance to human users
Carries a conversation naturally, e.g. in human language
Understands consumers from past history and enriches interactions with context- and evidence-based reasoning
Helps people discover insights far above human levels
Finds insights and connections, understands the vast amounts of information available
Visualizes possibilities and validates theories like experts
Offers evidence-based recommendations
Evolves continually towards more accuracy based on new information, outcomes, and actions
Provides traceability to audit why a particular decision is made
©2015 IBM Corporation9
Cognitive computing complements traditional analytics by creating a value continuum
Analytics Cognitive computing
Addresses predefined problems
Addresses ambiguous problems
Provides accurate and definitive answers
Provides answers with a margin of error
Handles structured and unstructured information with known semantics
Handles unstructured information without explicitly knowing semantics
Interacts in formal digital means (e.g. commands, screens) with human users
Interacts in natural language with human users
©2015 IBM Corporation10
1-2 yrs
3-4 yrs
>=5 yrs
20%
53%
27%
Government executives believe cognitive computing will play a disruptive role in the industry and plan to invest in this capability soon
… of executives familiar with cognitive computing believe it will be critical for their business in future
… of executives familiar with cognitive computing also believe it will play a disruptive role in governments
100% of executives familiar with cognitive computing indicated they are likely to invest in this technology in the future with the majority doing so in the next 4 years
83%
87%
Source: IBM Institute for Business Value Cognitive Computing Survey , 2015.
©2015 IBM Corporation11
Cognitive is helping public organizations to provide better service, discover insights and make effective decisions
Deakin University’s online student engagement
advisor is reimagining the way of engaging with
students, and providing them improved service1
Baylor College of Medicine is applying cognitive
computing to accelerate research and make
discoveries with greater precision2
MD Anderson Cancer Center leverages cognitive features to help oncologists develop more personalized
care for their patients3
Engage DecideDiscover
Sources: See notes.
©2015 IBM Corporation12
Organizations should follow a structured road map that nurtures optimism whilst break any complacency in their organization
1
2
3
4
Chart the course Identify candidate opportunities across mission & functional areas Define business benefits case Develop organization’s cognitive computing journey/road map
Experiment Prototype use cases Test and validate use case scenarios with users Test business case hypotheses
Develop & Train Develop & train the system Build & improve required corpus Train & educate solution end
users & the organization
Deploy, Explore & Evolve Deploy baseline solution Continuous learning &
corpus improvement Further use case
exploration
©2015 IBM Corporation13 May 1, 2023
Study approach and methodology
Quantitative Insights
Survey conducted by The Economist Intelligence Unit with 813 respondents
Survey conducted in February and March of 2015
Industry cover: Healthcare, Banking, Insurance, Retail, Government, Telco, Life Sciences, Consumer Products, and Oil and Gas
Geographical cover : Australia, Brazil, Canada, China, Egypt, France, Germany, India, Iran, Israel, Japan, Kuwait, Mexico, Netherlands, Oman, Qatar, Saudi Arabia, Singapore, South Africa, Spain, Sweden, UK, United Arab Emirates, and US
Field Research
Interviews with subject matter experts across IBM divisions
Supplemental desk research
©2015 IBM Corporation14 May 1, 2023
Dr. Cameron BrooksDirector, Watson Public Sector SolutionsIBM Watson [email protected]
Study authors
Dr. Sandipan SarkarCognitive Computing LeaderIBM Institute for Business [email protected]
Dave ZaharchukGlobal Government Industry LeaderIBM Institute for Business [email protected]
Patricia Martone Carrolo Director, Public Sector IBM Watson [email protected]