1. Follow Instructions Pushing you to achieve your fitness
goals. > PUSH>ME Achieve!Set Goals
2. * App Premise The key to RESULTS?!..When and what you eat in
relation to how you train has the greatest impact on results.
Crossfit, Zumba, P90X, Spin Classes, etc. People want to be told
how to train. People Crave Direction What do you do when you want
serious results? You hire a coach/ trainer. Results Require
Accountability Nutrient timing revisited: is there a post-exercise
anabolic window?, A. Aragon, J. Shoenfeld. The National Center for
Biotechnology Information.
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3577439/
3. * PUSH>ME app storyboard: 01. SET A GOAL: Run a marathon
in 3 months. 03. COACHES ARE MATCHED to your goal. Profiles include
current and past clients w/ before after pics. 02. Input your
current biophysical profile which requires a before picture. 04.
Full time-frame PLAN IS PRESENTED with weekly grocery lists &
workout plans. 05. PUSH NOTIFICATIONS are sent to your phone to
remind you to eat and workout. 06. Weekly check-ins to update your
biophysical profile, track progress and MAKE ADJUSTMENTS TO YOUR
PLAN. Every push notification is a call to action. It requires you
to confirm whether you followed the instruction or not. The
workouts are interactive and require you to input your
metrics.
4. Trainers: Base subscription + rev share from upsells.
Sponsorships: E.g. Adidas can offer discounted shoes for hitting a
milestone In-App purchases: Food coupons, supplements Clients: Base
subscription + upsell to communicate w/ trainer * Business
ModelTiered subscriptions, In-app Purchases, Advertising /
Sponsorships
5. Follow Instructions Pushing you to achieve your fitness
goals. > PUSH>ME Achieve!Set Goals
