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Little secrets to drive
to your blog& websiteHUGE TRAFFIC
12
design by adamo-studio.com
www.facebook.com/LikeAdamoStudio
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FREE is one of the hottest keywords on the cyberspace.You can get some new followers from giveaways andwhile they are effective, the visitors might notnecessarily be your target audience or yourcommunity builders. If your small business blog is justgetting started, a giveaway will give you a traffic spikeor rise in followers, which can be welcome, but this isnot a long-term strategy for increasing traffic. Makesure the giveaway aligns with your message!
12 is a good starting pointGIVEAWAYS
www.facebook.com/LikeAdamoStudio 12 little secrets to drive huge traffic to you site
This can help increase traffic, especially at a timewhen the algorithm on Facebook is shifting, and youcan consider your subscribers your base oftraffic. Also pay attention to your open rate to seelevels of engagement of subscribers.
maintain a steady trafficEMAIL SUBCRIBED
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11
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You want a blog and website that is pleasing to visit, so nix things like the music upon arrival and make it a welcoming place. The more welcoming and comfortable people feel on your website, the longer they will stay. Don’t make the design distracting because it will take away from your content, so limit excessive images, ad placement, overly bold fonts and color schemes. Too much of these and your bounce rate will go up. Find inspiration from sites that YOU enjoy going to and incorporate some of those elements.
10Design & user
FRIENDLINESS
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If you blog once a week, blog the same days of the week. Your visitors like to know what to expect and you’d be surprised at how important this schedule can become to your followers. Also, if you post more often, it will help raise your placement in search results and your traffic will increase.
9CONSISTENCYto keep people coming back
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By implementing good SEO practices, we’re makingsure that our posts are poised to come up higher insearch results. Make sure to include keywords in yourposts and tags that are relevant to yourtopics. Headlines should focus on SEO-friendliness forthe first half but you want your visitors to be lured in,so make the second half of your headline more playfulor fun. Name your photos because people search forimages, as well. Search engines take a look at imagenames for keywords, in addition to your posts orwebsite. Be sure that your content is of high quality.
8 content and imagesSEO
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This adds to the welcoming overall feel of yourwebsite or blog. Don’t take photos at night with aflash if you’re trying to showcase your products, takethe time to set up your products in the most ideal lightand setting. Also be sure your photos are hi-res sothat details can easily be seen.
7 to lures viewers
PHOTOGRAPHY
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Collaboration is a win-win for everyone because you can share ideas and put your own twist on things, rather than competing. Share links to blogs or websites that you’ve collaborate with and you might tap into a whole new audience that you didn’t know you had.
6 is a win-win ingredient
COLLABORATION
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“I am a blogger and I am powerful.” Say it proudly! Your message can influence readers and visitors, and sometimes not even in the way that you think it would. Embrace this power that you have and reach out to people you admire and see as influencers. By creating a relationship with influential people who can link back to your blog or content, you establish credibility yourself.
5Try to connect to
INFLUENCERS
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Blogging and social media go hand in hand. When you create new posts or make updates, share you message across the appropriate channels to let people know what you’ve been up to. Set a social media schedule and stick to it so that you can be consistently active, even if it’s not every single day of the week. Make sure your message is timely (seasonality is important here) so that you are keeping content fresh. Facebook is a great place to try and build a community, Twitter can give you business credibility. Google+ Um, it’s Google. Why wouldn’t you do it?! Instagram can be fun to share visuals.
4 widespeads your content
SOCIAL MEDIA
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It will drive traffic to your site and it’s what establishes your online reputation, so ask yourself if YOU would want to read this post. If not, you need to revisit the content. Remember to use a catchy headline, avoid information overload, but don’t skimp and find the sweet spot for your followers. Write the way you talk because you want to sound conversational and be authentic so that each post becomes your own. If you Google your topic, you might find 100 other people who have created content on that very same idea, which can be discouraging. By simple starting on a post and only Googling when clarification is needed, you’ll be much better off. Remember that you can’t please everyone, no matter how much you might want to, so write to the target audience that you want.
3 is still the King
CONTENT
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There is a long list of reasons to use infographic which may includes: info more appealing, shows valuable ideas, attention-grabbing, easier to understand, lessens boredom, awakens one’s interest, more persuasive, memorable, easily relay info…For whatever reasons, infographic will increase your page traffic at least 12%. In order to gain all the benefits of infographic, you’d better spend sometimes to learn how to make graphic from raw information, create as many graphics as possible for your post. It is not as difficult as you may think. Or you can rent an agency for professional infographics. Whatever approachs you may choose, your blog and web traffic will increase dramatically.
2 an undeniableINFOGRAPHIC
marketing weapon of mass destruction
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With each day passing, videos are more and more compelling. In 2014, video could account for 50% of all internet traffic.Why? videos are 4x more engaging than static content. The infomation retain in 60s of video = 1.8 millions wordsWhat more? It's 50x easier to get a video to rank on 1st page of Google. If your page have a video, 91% of viewer never go beyond of this page.You can easily make a video clip with your mobile phone. Or you can create a motion graphic for more attraction. Rent an agency is not a bad idea if you have a good budget. Upload the video to youtube or Vimeo, embed it to your post and wait for the wonderful thing happen. Remember, do it frequently.
1 the new face of content marketing
VIDEO online
www.facebook.com/LikeAdamoStudio 12 little secrets to drive huge traffic to you site
Steve Nguyen
Adamo Studio founder
@tuanadamo
Hope you enjoy the slide. Follow me @tuanadamo to get more intereting presentations.