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Competition Act Competition Act 20102010
(Information Sharing)(Information Sharing)
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
1.0 Objective
To provide information to Management & all related associates on the enforcement of the Competition Act 2010 effective January 2012.
2.0 Purpose
2.1 To raise awareness on what type of transactions are categorize as anti-competitive.
2.2 For Management to decide whether current business practice is in compliance with
Competition Act 2010.
2.3 To avoid infringement of the Competition Act 2010.
2.4 To avoid bad publicity if infringe the Competition Act 2010.
2.5 To safeguard the Shareholder’s interests.
Objective & Purpose
3.0 Target & Expectation
3.1 After the information sharing, there is a raise in awareness to self-check whether the acts or transactions are anti-competitive or otherwise.
3.2 The Management to adopt compliance program
3.3 The Management takes steps in identifying potential anti-competitive agreements or anti-competitive actions.
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
No. 報告 項目 Report Content 報告者 PIC
1 Background & Implementation of Competition Law
Siti Fairuz
2 Background of Competition Law in Malaysia Siti Fairuz
3 Overview of Malaysian Competition Act 2010 Siti Fairuz
4 Conclusion Siti Fairuz
Contents
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
No. 報告 項目 Report Content 報告者 PIC
1 Background & Implementation of Competition Law
Siti Fairuz
2 Background of Competition Law in Malaysia Siti Fairuz
3 Overview of Malaysian Competition Act 2010 Siti Fairuz
4 Conclusion Siti Fairuz
Contents
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
Background of Competition Law in ASEAN
MYANMAR
LAOS
THAILAND
CAMBODIA
VIETNAM
MALAYSIA
SINGAPORE
INDONESIA
PHILIPINES
BRUNEI
FACTS:
• The ASEAN have set the ambitious goal of creating a competitive market by 2015.
2. In the second half of 2010, the ASEAN Experts Group on Competition (AEGC) - have release Guidelines on Competition Policy – which target to ensure a more efficient & competitive market across ASEAN.
Competition Policy Guidelines
Competition Policy •Deals with all Gov policy•Promote comp. in market•Controlling anti-comp. •conduct
Competition Law •Ensures Gov policies are not thwarted by Private firms•Serves to promoteComp. culture ie by Firms becoming comp➝increase productivity & economic growth
Competition Law targets to promote economic growth
*source: ASEAN Competition Law, LexisNexis
MYANMARCompetition Law not yet implement
LAOSCompetition Law implement
THAILANDCompetition Law implement
CAMBODIACompetition Law not yet implement
VIETNAM Competition Law implement
MALAYSIACompetition Law implement
SINGAPORE Competition Law implement
INDONESIACompetition Law implement
PHILIPINESCompetition Law implement
BRUNEICompetition Law not yet implement
Malaysian Parliament approves the Competition Bill 6 May 2010
Implementation of Competition Law in ASEAN
*source: ASEAN Competition Law, LexisNexis
No. 報告 項目 Report Content 報告者 PIC
1 Background & Implementation of Competition Law
Siti Fairuz
2 Background of Competition Law in Malaysia Siti Fairuz
3 Overview of Malaysian Competition Act 2010 Siti Fairuz
4 Conclusion Siti Fairuz
Contents
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
Background of Competition Law in MalaysiaObjective :
1)Encourage growth of Firms efficiency & innovation
2)Prevent anti-competitive practices
Fair Trade Practices Policies (2005)
Private Firms Government Link Companies
Discussion by public & private sector since 1995 Implemented in 2005
Phase 1Phase 1
Only applied to private firms
2010-2011
2009-2010
2008-2009
2007-2008
30
25
20
15
10
5
Hong Kong Singapore
7
53 3
12 11 11 11
21 21 24
26
Malaysia
Parliament on 6/5/10 Passed:-
1)Malaysia Competition Act 2010
2) Malaysian Competition Commission
Private Firms
Government Link Companies
Source: PEMANDU.gov.my
Global Competitiveness Report 2010-2011
As PM:3/4/09
Phase 2Phase 2
Apply to all private firms & GLC
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
Prime Minister Clear Messages
①10th Malaysian Plan :” Healthy competition is needed to make the economy more efficient and dynamic. For this, the Comp. LawIs introduced to provide a regulatory framework against market manipulation and cartel practices that may effect market efficiency.”
② New Economic Model: “The new approach is private sectorled growth – to promote competitionacross & within sectors to revive private investments & market dynamism.
“Gov. will not seek to use its Regulatory powers to protect GLCs From competition by the private Sector. Instead Gov will encouragecompetition so that the public & private sectors will improve their efficiency & provide new valueadded service.:
①
②
*source: Book on New Economic Model for Malaysia, written by National Economic Advisory Council, 2010
Implementation of New Economic Model Strategies
1. Re-energizing private sector
3. Competitive domestic economy
4. Strengthen the public sector
5. Transparent & market friendly affirmative action
6. Building knowledge base infrastructure
7. Enhancing source of growth
8. Ensuring sustainability of growth
2. Developing quality workforce
Eight New Economic Model Strategies
*source: Book on New Economic Model for Malaysia, written by National Economic Advisory Council, 2010
By promoting competition through liberalization & deregulation
No. 報告 項目 Report Content 報告者 PIC
1 Background & Implementation of Competition Law
Siti Fairuz
2 Background of Competition Law in Malaysia Siti Fairuz
3 Overview of Malaysian Competition Act 2010 Siti Fairuz
4 Conclusion Siti Fairuz
Contents
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
Overview of Competition Act 2010Objective of the Act 1. Making markets works efficiently
2. Encouraging innovation & entrepreneurship3. Create a level playing field4. Promotes welfare of consumers with competitive prices & consumer choice
How does it work? The Act prohibits :-1. Anti-competitive agreements between enterprise 2. Abuse of dominant position
Scope of the Act:- a) Apply to:-
b) Does not apply to:
1. Covers enterprises (private or GLC) which engages in a commercial activity relating to goods & services.
2. Also applies to commercial activities outside Malaysia (which has effect in any market in Malaysia
1. Commercial activity regulated under the Communications & Multimedia Act 1998 & Energy Commission Act 2001
2. Any activity in the exercise of governmental authority 3. Any agreement or conduct complying with a legislative requirement 4. Collective bargaining activities
Why should comply? 1. Penalties capped at 10% of worldwide turnover of an enterprise over the period of infringement
2. Invalid agreements3. Exposure to private actions4. Bad publicity 5. Intrusive investigations
Exemptions? 1. Individual & block exemptions2. Leniency program provide for infringements of prohibitions on anti-competitive
agreement
Objective of the Competition Act:-1. Making markets works efficiently2. Encouraging innovation & entrepreneurship3. Create a level playing field4. Promotes welfare of consumers with competitive prices & consumer choice
To promote competition across and within sectors to encourage private investments and increase
market dynamism
Prohibits anti-competitive
agreements between enterprise
Prohibits abuse of dominant position
The Competition Law provides regulatory framework against market manipulation & cartel practices
Competition Law Act 2010
The enforcement of Competition Law Act 2010 ➝ January 2012:- ① Keep the markets open ② Keep local markets competitive CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
Objective of the Competition Act:-1. Making markets works efficiently2. Encouraging innovation & entrepreneurship3. Create a level playing field4. Promotes welfare of consumers with competitive prices & consumer choice
To promote competition across and within sectors to encourage private investments and increase
market dynamism
Prohibits abuse of dominant position
The Competition Law provides regulatory framework against market manipulation & cartel practices
First Prohibition
Prohibits anti-competitive
agreements between enterprise
①
First Prohibition S.4(1) prohibits anti-competitive agreements that have the object or effect of significantly preventing, restricting or distorting competition.
Supplier Supplier Supplier
Wholesaler
Distributor
Customers
Horizontal Agreements
Vertical Agreements
KEY POINT: Horizontal and vertical agreement between enterprises are PROHIBITED if their OBJECT or EFFECT is to SIGNIFICANTLY PREVENT, RESTRICT, DISTORT COMPETITION
*source: S.4 of the Competition Act 2010
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
First Prohibition: Horizontal Agreements S.4(1) prohibits anti-competitive agreements that have the object or effect of significantly preventing, restricting or distorting competition.
Supplier Supplier Supplier
Horizontal Agreements
Key point: Horizontal agreements between enterprises which have the object to:- • Price fixing •Fix trading conditions •Limit or control production, market outlets, market access, development, technology, investments•Bid rigging
ARE PROHIBITED
Cartel activity Bid rigging Controlling market outlets
Examples of prohibited horizontal agreements
*source: Japan Free Trade Booklet, Japan Fair Trade Commission
*source: S.4 of the Competition Act 2010
First Prohibition: Vertical Agreements S.4(1) prohibits anti-competitive agreements that have the object or effect of significantly preventing, restricting or distorting competition.
Supplier
Wholesaler
Distributor
Customers
Vertical Agreements
Key point: Vertical agreements which are at different levels of suppliers who have the object such as:- •Resale price maintenance, fixed price •Exclusive territory •Exclusive purchase/supply @ tying •Non-compete
ARE PROHIBITED
Examples of prohibited vertical agreements
Fixed pricing
Exclusive territory & No discount
Exclusive supply
Tying purchase
*source: Japan Free Trade Booklet, Japan Fair Trade Commission
*source: S.4 of the Competition Act 2010
Objective of the Competition Act:-1. Making markets works efficiently2. Encouraging innovation & entrepreneurship3. Create a level playing field4. Promotes welfare of consumers with competitive prices & consumer choice
To promote competition across and within sectors to encourage private investments and increase
market dynamism
Prohibits anti-competitive
agreements between enterprise
The Competition Law provides regulatory framework against market manipulation & cartel practices
Second Prohibition
Prohibits abuse of dominant position
②
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
Second Prohibition: Abuse dominant position Factors indicating dominance:
•Large market share •Market concentration •Barriers to entry & exit •Degree of buyer power
Not an offence to be dominant but if abuse the dominant position, it is an OFFENCE
Imposing unfair trading conditions
Examples of abuse of dominant position
Predatory behaviour
Controlling market outlets
Buying up scarce intermediate goods required by competitors without justifiable reasons Abuse bargaining position
Discrimination
*source: Japan Free Trade Booklet, Japan Fair Trade Commission
Predatory behaviour
Controlling market outlets
Abuse bargaining position
WHAT IF THERE’S A INFRINGEMENT?
Competition Commission
If found infringe the Competition Act 2010: •Maximum penalty:10% worldwide turnover•Right of private actions for the aggrieved party
WHAT TO DO TO AVOID?
Steps to take: Before Act comes into force:-
① Advisable to have a compliance program② Review existing agreement.③ Amend current activities which are found to be anti-competitiveAfter Act comes into force:- ① Cease the infringing conduct immediately ② Ensure no document destruction ③ Conduct an internal investigation @ whistleblower④ Approach the Competition Commission for leniency
Stop anti-competitive acts
STEPS TO TAKE IF VIOLATION①
②
③
No. 報告 項目 Report Content 報告者 PIC
1 Background & Implementation of Competition Law
Siti Fairuz
2 Background of Competition Law in Malaysia Siti Fairuz
3 Overview of Malaysian Competition Act 2010 Siti Fairuz
4 Conclusion Siti Fairuz
Contents
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.
Conclusions We do not want to be known for the wrong reasons :- to avoid reputational damage and
adverse publicity
To avoid being penalized
Top down approach in compliance :-
i. Top management (including board of directors) must show commitment to complying with the law
ii. Internal advocacy and education programmes to create awareness on competition related issues and compliance
iii. Regular evaluation of internal advocacy, education and compliance programmes to keep up with the latest development in the law.
Make compliance part of the Make compliance part of the Company’s business culture Company’s business culture
• From the top From the top
•Communicating down and to allCommunicating down and to all
CONFIDENTIAL / All rights Reserved by Honda Malaysia Sdn. Bhd.