Partnering to provide you a packaged solution that will support your marketing strategy by:

● Helping you develop an integrated web-presence while lowering the bar to entry into the power of social, digital and inbound practices.

● Nurturing your responders and developing leads to more mature stage.

● Maximizing your existing tactics like events, newsletters, and email by extending conversations.

● Leveraging the great content from IBM.● Providing original relevant content in your voice.

And all done in packaged solutions built for you

&

Building a relationship

“Market in the year you are in!!!”

Email dead? Social ROI? Keywords Gone?

It’s just evolution Integrating the marketing increases its value.

How does the story work on social? What is the value?

What if you could have all your sales leads in a single room?

LinkedIN - Engage where Engagement happens

What if you could understand their needs before your call?

For Example Joel Clark - Database Decision Maker and Likes to Brew Beer

Make it responsive?

“ Provide value to your audience by helping them sort through the clutter and delivering best-of-breed content they will find useful”

- Content Marketing Institute

“More people use a mobile phone than a toothbrush” - Social Media Today

Search is evolving tooThe Online Jungle: What’s the Future for Organic Search Rankings? By Jayson Demers

A great article helps to define the signals that Google is using and will be using to rank a site and it’s content. (Not in any particular order)

● Relevance of content does it answer the question

● Engagement around the content (Are people clicking and responding)

● Referrals - Are people referring to the content and the Brand

● Authorship - Are people engaged with the Author

● Influencers - Are influencers referencing your content

● Loyalty - Do people return to your brand

Great - how do I execute on this?

ContentMX The ContentMX platform:● Grows your web-presence ● Manages an integrated

marketing strategy● Extends and sustains

offline conversations online

● Increases sales

A LinkedIN conversation inside an email newsletter

One integrated effort, & breaking down the walls

Challenges to an integrated strategy

IBM has great content but there are over:

● 20 YouTube Channels● 20 Facebook pages● 20 Blogs

The ContentMX team emails recommended content every week.

Plus writes original content for you monthly.

The application launches and formats content for every medium

New mobile app for iPhone and Android

Now you can easily add fresh content to your websites, email newsletters and all your social sites with one simple app - Publisher Mobile App

● Free app in iTunes store ● Easy to use ● Same login information from online account ● Multiple users● Post immediately or hold for review ● All photos stored in dashboard for easy

access for use on blog and in newsletters ● Take new photos or use existing photos

from library

A mobile application to manage content

What is provided1. Content feeds embedded in the application from IBM2. A Weekly email digest with the latest content ready to publish3. One original 500 word blog written by one of our 6,000 writers

each month. (Topics originate from you)4. A mobile application for easy content creation and distribution5. Ability to publish via to partner websites, email lists, blogs and

social sites6. We offer a full contact and email management system for

newsletters plus connect up with all major email providers. Exact Target, ConstantContact, iContact, Vertical Response, etc.

Talk with us today for a free:● 500 word blog article● Content marketing assessment

Talk with Ken Ken@contentmx.com 781.690.4058

TechData.CONTENTMX.COM781.444.7000