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How to do digital for local brands, company and business.
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local digital
local
A company which provides goods or services to a local population.
wrong
Local means bad or small.
example DROPBOX, UNILEVER, HEINZ, BP.
LAVKA-LAVKA, MIKOYAN, SINAR.
Jar of honey
You know your TA.
Spoon of tar
They don’t know you.
digital
All solutions in the digital space focused on brand development.
sales
Aim of digital – making sales.
awareness
Aim of digital – create a brand which loves TA.
How we do it Brief; Search a problem; Give a solution to solve it; Create solutions; Embed; Correct; KPI. Measure success.
A digital-strategy
why you need it
You can be happy not only with a Coca-Cola.
why we need it
We can do digital for local business and we love it. (so much)
total
Build, sell, grow, upgrade, love and again sell.
moral
Emotions, emotions and again emotions.
A brand came to us, but it was not a brand.
We have built a brand and something more.
