3. Smart Pinterest Marketing backed by the Pinterest Marketing
API CONTENT DOMAIN BRAND ROI
4. On The Block Why Pinterest Anyway? How to Make a Prole that
Performs Get Your Content Discovered Q&A
5. So, Why Pinterest?
6. 74% Of pinners view Pinterest as a tool to help them plan
for the future
7. That means Pinterest is helping your most coveted audiences
plan for the future. 50BPins 1Bboards 70Musers
8. 1/3Of millennials are on Pinterest 80%Of usage is on a
mobile device 55%Women 18-54 are on Pinterest +100% YoY growth in
men 67%Pinners will experience a major life event in 6 months That
means Pinterest is helping your most coveted audiences plan for the
future.
9. Pinners use Pinterest to store ideas for major life
decisions 68% Home Improvement 65% Events 50% Travel 47% Baby
10. 47% Baby 68% Home Improvement 65% Events Pinners use
Pinterest to store ideas for major life decisions 50% Travel
29. Place Pins and UserGeneratedContent TagYourOwnPins
AreaSpecicBoards
30. Analytics Track where youre starting, whats working, what
isnt working for free at tailwindapp.com
31. Analytics Gain audience information, domain trends and
profile stats from Pinterests analytics
32. GET YOUR CONTENT FOUND
33. Cross-Promote Your Account
34. Work With Influential Pinners Propel your reach Add to
trustworthiness Find new fans Target the right audience
35. Find Influential Pinners
36. Find Influential Pinners
37. Find Influential Pinners A well targeted account with
50,000 followers will be more effective at driving users to your
site than an account with 2 million followers that doesnt pin about
your industry.
38. Find Influential Pinners
39. Share Other Great Content User-Generated Content Local
Businesses & Accounts Your own dream travels
40. Host a Contest Sweepstakes: Winner is chosen at random
Contests: Winners chosen on objective basis. Ex. the best curated
board wins Promotion: Promote following or repinning to grow
engagement on Pinterest