A Presentation by Hannah M. Weaver

A M A Z O N

I N S I D E

#InsdeAmazon will show followers what it is like to work for Amazon.com

Amazon employees will post pictures, jokes, videos and quotes about what goes on in the

office

Employees will also share their favorite Amazon services and how they use them

The social media campaign will be on Instagram, Twitter, Snapchat and Facebook

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# I N S I D E A M A Z O N# I N S I D E A M A Z O N

# I N S I D E A M A Z O N

Happy Monday from Amy at our front desk in Seattle, Washington! #InsideAmazon

Zach can only code our website with his shoes off… #InsideAmazon

Watching #Transparent on this rainy day at the office! #BreakTime #InsideAmazon

Smile Sammy! #InsideAmazon

Puppies in the office?! #InsideAmazon

Time for a talk from our head of PR! #InsideAmazon

# I N S I D E A M A Z O N

M O B I L E - F R I E N D L Y

#InsideAmazon posts can be seen on any

mobile device since the

campaign is social media

based

TargetCollege Students18-25 Years Old

Job SeekersSocial Media Users

Audience

Budget

Amazon.com will use their public relations employees to manage this campaign.No new PR employees will be needed and a separate

budget will not be required.

Measuring SuccessLikes

FavoritesRetweets

CommentsTrending Topic

SharesViews

GROWTHNew technology hub in

Detroit, Michigan#InsideAmazon will be

launched just in time for the opening of the Detroit office and will be used to show followers how great it is to work in the Motor

City