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Is a creative bottleneck costing your business?

Is a creative bottleneck costing your business?

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Page 1: Is a creative bottleneck costing your business?

Is a creative bottleneck costing your business?

Page 3: Is a creative bottleneck costing your business?

This is because of the explosion of new marketing channels

Page 4: Is a creative bottleneck costing your business?

Which has increased the demand for visual content

Page 5: Is a creative bottleneck costing your business?

Marketers have lots of tools for analyzing and automating

campaigns

Page 6: Is a creative bottleneck costing your business?

But what about the fuel that powers these tools?

Page 8: Is a creative bottleneck costing your business?

More content + lack of process = content bottleneck

Page 9: Is a creative bottleneck costing your business?

A content bottleneck wastes money

Content marketers spend 85% of their time dealing with feedback and approvals

Source: University of Virginia

Page 10: Is a creative bottleneck costing your business?

Opportunities are missed

Without personalized content you’re not getting value from your automation tools

Page 11: Is a creative bottleneck costing your business?

Innovation is stifled77% of employees feel more pressure

to be productive than creative Source: Adobe State of Create 2016

Page 12: Is a creative bottleneck costing your business?

Creative process technology is the next evolution in marketing

Page 13: Is a creative bottleneck costing your business?

A purpose-built creative tool like Hightail lets you collaborate on visual content more effectively

Page 14: Is a creative bottleneck costing your business?

It’s time to shatter the content bottleneck

Page 15: Is a creative bottleneck costing your business?

Find out more at www.hightail.com