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Knowledge, Action, Impact! How intelligent messaging transforms your media

Knowledge, Action, Impact - How Intelligent Messaging Transforms Your media

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Page 1: Knowledge, Action, Impact - How Intelligent Messaging Transforms Your media

Knowledge, Action, Impact!

How intelligent messaging transforms your media

Page 2: Knowledge, Action, Impact - How Intelligent Messaging Transforms Your media

Audiences everywhere are tough. They don’t have time to be bored or brow beaten by orthodox, old-fashioned advertising.

We need to stop interrupting what people are interested in & be what people areinterested in.”

CRAIG DAVISCHIEF CREATIVE OFFICER, WORLDWIDEJ. WALTER THOMPSON (WORLD’S 4TH LARGEST AD AGENCY)

Page 3: Knowledge, Action, Impact - How Intelligent Messaging Transforms Your media
Page 4: Knowledge, Action, Impact - How Intelligent Messaging Transforms Your media
Page 5: Knowledge, Action, Impact - How Intelligent Messaging Transforms Your media

iconoclasm

Page 6: Knowledge, Action, Impact - How Intelligent Messaging Transforms Your media

“To inspire moments of optimism and uplift.”

Page 7: Knowledge, Action, Impact - How Intelligent Messaging Transforms Your media

Three keys to successful brand messaging

1. Know yourself • your brand is one of your most

important assets, what is it?

2. Know your market • are you distinctive in your market?

3. Know your audience• Do you know what, how and why your

audience respond to your industry?

Page 8: Knowledge, Action, Impact - How Intelligent Messaging Transforms Your media

WONDERFUL CREATIVE AGENCY

Transforming brands through disruptive thinking, fusing creativity with

technology and delivering results.

Page 9: Knowledge, Action, Impact - How Intelligent Messaging Transforms Your media

Contact:

Dan MaudhubManaging Director

T: 0845 2000 278M: 07958 535247E: [email protected]

www.bewonderful.co.uk@WonderfulCA