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Online Reputation & Social Media Management Solution place logo here

Online Reputation & Social Media Management Solution

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Page 1: Online Reputation & Social Media Management Solution

Online Reputation & Social Media Management Solution

place logo here

Page 2: Online Reputation & Social Media Management Solution

Business Center

Page 3: Online Reputation & Social Media Management Solution

Free Location Page

Page 4: Online Reputation & Social Media Management Solution

40%

60%

25% 17% 17% 15%

75% 83% 83% 85%2010 2011 2012 2013 2014

Before Entering a Store In-Store

Buying Decisions Are Made Online!

Page 5: Online Reputation & Social Media Management Solution

LISTINGS300+ places

your business could be found

online.

WWW

REPUTATIONConsumers control the

conversation online.

WEBSITEYour web

presence must be optimized for mobile.

SOCIALNo longer a

“nice to have” it is now a “must

have.”

Four Pillars of “The Virtual Doorway”

Page 6: Online Reputation & Social Media Management Solution

Zero Moment of Truth

InterestSEM, Email/Text Marketing, Display, Print Ads, Radio, TV, Loyalty programs, Deals.

ResearchSearch engines, online reviews, ratings, relevant articles, word of mouth. The business’s reputation is what consumers say it is.

PurchaseIn-store experience: talked with salesperson in-store, read product brochure, tried sample product. The decision to purchase is made.

ExperiencePost-purchase experience: Facebook post, tweet, write review, discuss with friends, blog, Consumer compares expectations and reality.

Page 7: Online Reputation & Social Media Management Solution

Protecting Your Brand!

24/7/365 Protection Of Your Online Presence

Find out what’s being said about your business online, and we will protect your reputation and build your brand!

Page 8: Online Reputation & Social Media Management Solution

Snapshot Report

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Business Listings

LISTINGSPRIMARY

LISTINGS & 300+ citationsEverywhere

your business can be found

online.

Page 10: Online Reputation & Social Media Management Solution

Vertical Sources

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Listing Presence

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Listing Accuracy

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Listing Monitoring & Reporting

3

Page 14: Online Reputation & Social Media Management Solution

The Big 4

We correct and claim the BIG 4 in 30 Days!

These 4 sites account for over 85% of all search traffic!

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Search EnginesReview SitesSocial SitesGPS & Vehicle NavigationOnline Directories

These four major data providers are trusted to provide accurate business listing information to hundreds of sites including:

Page 16: Online Reputation & Social Media Management Solution

Data Provider AccuracyData Provider Accuracy

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Listing Distribution

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Online Word of Mouth

REPUTATIONConsumers control the

conversation online.

Page 19: Online Reputation & Social Media Management Solution

Your Business

Your Competitor

Your Competitor“Amazing customer service - I couldn’t of had a better experience!”

“Great quality for the price they charge!”

“I had a hard time finding the place, and the customer service was terrible!”

Negative Reviews → Competition

Page 20: Online Reputation & Social Media Management Solution

Customers who read consumer reviews to ensure they are purchasing the right product or service.

US customers who say their buying decisions are influenced by online reviews.

The amount of new business companies with positive reviews can convert when compared to companies with ZERO or negative reviews.

Consumers who consider user generated reviews important or extremely important.

70%

90%

183%

82%

Positive Reviews = Revenue

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Reviews

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Review our Business!

Frank & Furter Co.

Get Current Reviews

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Review Generation

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Review Solicitation

21

4

3

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Pushing Positive Reviews

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Pushing Positive Reviews

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Reviews

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Negative Review Suppression

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3

Automatic Reports & Email Alerts

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Say “Sorry!”

1 I’m really sorry you had a negative experience at our clinic. We really pride ourselves in providing good customer service and an exceptional experience (as good of an experience you can have at a dentist, anyways).

Page 31: Online Reputation & Social Media Management Solution

Leave Marketing...

1

2

I’m really sorry you had a negative experience at our clinic. We really pride ourselves in providing good customer service and an exceptional experience (as good of an experience you can have at a dentist, anyways).

This must be an isolated incident, as normally people rave about our customer service - from the receptionist to the dentist. I am anxious to hear what happened to see if we can rectify the situation.

Page 32: Online Reputation & Social Media Management Solution

Get the Customer on the Phone!

1

2

3

I’m really sorry you had a negative experience at our clinic. We really pride ourselves in providing good customer service and an exceptional experience (as good of an experience you can have at a dentist, anyways).

This must be an isolated incident, as normally people rave about our customer service - from the receptionist to the dentist. I am anxious to hear what happened to see if we can rectify the situation.

I’d love for you to call me so we can work this out. My name is George Leith, and I’m the owner - please give me a call at 555.666.7777.

Page 33: Online Reputation & Social Media Management Solution

Turn Positive Reviews into Marketing

Every positive review gets responded to as well, with a marketing message for your exceptional customers.

PLUS! We push all your positive reviews to social media

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Positive Review Response

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Content for Social Media

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Responsive Design Website

WWWWEBSITE

Your web presence must

be optimized for mobile.

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Website

Page 38: Online Reputation & Social Media Management Solution

Free Location Page

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Mobile Website

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Social is a Conversation

SOCIALNo longer a

“nice to have” it is now a “must

have.”

Page 41: Online Reputation & Social Media Management Solution

Social Performance

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Social Performance

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Monthly Review Report

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Summary

LISTINGSCLAIM BIG 4 through our

Visibility Premium Service

WWW

REPUTATIONReport & Respond

All Negative and Positive Reviews

+ Promote 5 star on social

WEBSITEFREE

LOCATION PAGE &

Responsive Mobile web

solution

SOCIAL2 or 4 POSTS

PER WEEK on:

Page 45: Online Reputation & Social Media Management Solution

Thank you!