BASIC ART of MLMBasic Program for New Distributors

The Art• The Art of Prospecting

• The Art of Invitation

• The Art of Presentation

• The Art of Follow-Up

• The Art of Closing the Sale

• The Art of ABC Rule (Edifying)

The Art of Prospecting1) Meetings / Seminars / Workshops

“It is important that you prospect the people who knows you”

2) Private Parties✦ no screens, no overheads ✦ just talk to people to build rapport ✦ give brochures ✦ get their names and phone numbers or e-mails (give

them a call the next day)

3) Prospecting by making calls

✦ a) Twenty(20) contacts daily (140/week) ✦ b) Twenty(20) ‘yeses’ a week ✦ c) Ten(10) will show up per week ✦ d) Three(3) will sign-up per week ✦ e) Twelve(12) sign-ups a month ✦ f) One forty four(144) sign-ups per year

4) Prospecting by target territories✦ Look for untouched territories ✦ A place where nobody knows about your Products ✦ This is the best market to target ✦ Call the city information office to find out surrounding areas

and populations ✦ Find out if you have someone in that area, or find out from

our partners, they might have some contact in that area ✦ If there’s enough people like 20-50, set up a regular meeting

or product demo

The Art of Invitation✦ Make your approach as simple as possible ✦ Invite them using K.I.S.S. (Keep It Short & Simple) ✦ Call your TOP 20% prospect to set business

appointment meeting

Invitation Script✦ Ex.: Hello Jane, this is Ray. How are you doing? The reason I call is because I want to meet you personally. I WANT YOU TO SEE WHAT I SAW! Can we meet on Monday or Wednesday? What Time, 1pm or 7pm?

✦ Ok then I’ll see you on that day, time and place. (If your prospect ask what is it all about, tell him/her that you can’t discuss it over the phone. You’ll appreciate if he/she can spend few minutes of his/her precious time.)

Lend Videos & Audios✦ Lend the video to get them into the live meetings ✦ When you lend the videos be sure to pick it up the

following day ✦ Approach: I just opened up a business, and I need your

opinion. Watch this video tonight will pick it up tomorrow.

The Art of Presentationl 1) One on One Presentation

★you must already know how to explain the program (product & business system)

★Get trained and be independent as soon as possible ★Observe your coach or upline, and rehearse at home

★Practice! Practice! Practice! ★Remember Practice makes it perfect!

The Art of Follow-Up✦ Remember the ‘48 Hour Rule’ ✦ ‘Don’t wait for them to come back to you with a decision’ ✦ The faster you get back to your prospects, the greater the

chances of a ‘yes’ answer. ✦ “Strike the iron while it is hot” ✦ a. frequently, prospects and business builders leave because

of poor follow-up. They do not know where to get the products or advice on building their business.

✦ b. much of our results and achievements come after we faithfully follow-up on newcomers.

✦ c. Follow-up on Users / Consumers ✦ d. Follow-up on how the products work for them. Get good

feedbacks (testimonials). ✦ e. Show that you are not the ‘hit and run’ type. ✦ f. Even if consumer does not come in as a business builder

(leader), a satisfied consumer can give a good referrals. ✦ g. Follow-up on business builders (leaders) ✦ h. New business builders may face a lot of negative and

challenging situations when they look for new prospects, attending meetings, trainings and moving products. They are not prepared mentally for negative exposure. So, best to support them well.

The Art of Follow-Up

The Art of Closing Sales★Be impeccably true and honest ★Clear all doubts of your prospect ★Lay down the pros & cons but give emphasis on the potential of the opportunity

★Let your prospect visualize that he/she can do it ★Give your prospect the options (packs) on how to start

The Art of ABC Rule★Edify your coach/upline at all times when introducing the opportunity to your prospects. !

★A - ADVISOR ★B - BRIDGE ★C - CUSTOMER

ACTIVITY WORKSHOP

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