@duaneforrester

Bing Webmaster ToolsSpeaks at shows, runs community and blog,

provides guidance on new WM toolswww.bing.com/toolbox/webmasters

Does he have a clue?14+ years as an inhouse SEO; ran seo at

MSN; has helped Disney, GAP, Walmart +

http://www.linkedin.com/in/dforrester

And this helps me how?Blogging since 2001; owns 150 domains;

makes money online

http://twitter.com/DuaneForrester

what does duane do at bing

Image credit: www.conducthq.com

That means, that in one week, we ingest

more data into Bing than the number of

webpages that existed in 2005.

• Signal of topical authority

• Real-time – engines want fresh

content, fast

• Integrated social signals influence click

actions of searchers

• Social signals remain only a few of

thousands of signals for organic

ranking

Social = You influencing people who in turn influence us.

Image credit: www.conducthq.com

Image credit: www.conducthq.com

Image credit: www.conducthq.com

Twitter on NYE 2010

Core Strategies Op. Strategies Tactics

Plan … or #FAIL

6 seconds to start a relationship

http://socialmediatoday.com/julie-blakley/1516266/7-brands-getting-creative-vine

Final Thought