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unyuChat in Comic Style
“we developFun visual chat
as simple as whatsapp”
Visual Chat is Fun..MS Comic Chat – 1996
Complicated to use
still complicated.
Bitstrip – 2012Visual Chat is Fun..
why SPEED matter?
“an average teenager can type 20 words per minute”
LINE Messenger– 2012Visual Chat is Fun..
choosing stickers is confusing
Simple & Easy Visual Chat
Choose your expression using basic emoticons..
Simple & Faster
Just type your message...
it will appear automatically in Comic-Style
Feature Phone & SMS
Hybrid Data &
SMS80%
Users in Indonesia
Free & Paid Stickers
FREEStickers
PAIDExpressive
Sticker Pack
Easy Payment w/ phone
credits
Marketing & DistributionDistribution Partnership Distribution Deal via Indosat & Telkomsel: target 3 M users Pre-load handsets on process : 1 M/ yr (3 OEM brands)
Crowdsource & expansion to Branded Content Release Publishing platforms for creative artist (crowdsource
stickers) On Approach to Famous Indonesian Teen: Sherina, Cherrybelle,
etc Branded Comic Characters: Doraemon, Marvel, Disney, etc
Target Market: Teenagers in Asia: 13 – 24 y.o
Year III
50% Teen users of current visual
chat app
17 M total android
Users in Indonesia
Year I
10 M users
android&IOS in Indonesia
Features
Stickers/ Animated • • •
Chat via Data & SMS • - -
Comic Style Chat • - -
Anti Spam SMS • - -
Smartphones & Featurephone*
• - -
Valuation$ 9,35 B
IPO
$ 5 B(rumours)
Short Comparison
Ananto Susatyo – Business/ Sys ArchitectPrevious:• CTO in Top Content Provider in Indonesia
Andik Taufiq – MobileCurrent:• Feature Phone Hack Zing Mobile / GOLive Mobile
Ichsan – Mobile Current:• Android Hack Smartfren/ Flexi Muslim
Ismail – BackEndCurrent:• Chat Backend
OUR TEAM
Apps & VAS experts
Bandung Digital Valley - 2012Ideabox - 2013
Current & Roadmap
Q2 – ’14 : Launch Feature Phone version – Indonesia
Q4 – ‘14: Android - Worldwide
Q3 – ‘14: Launch Android Beta- Indonesia
Q4 – ’14: IOS - Worldwide
Marketing StrategyDitribution Partnership Distribution Deal via Indosat & Telkomsel: 2 M users In progress: Pre-load handsets Deals : 1 M/ yr (3 OEM brands)
Community Offline Comic Community Meme War & Youtube cosplay videos
Branded Content Famous Indonesian Artist: Noah, Kotak – revenue share Branded Comics: Doraemon, Marvel, Disney, etc
Digital Campaign: CPA avg $ 0.75 / CPC avg $0.5 Mobile Ads: FB, WAP Buzz in social media: twitter, FB, Path etc