As a part of the World Water Day declared by the United Nations General Assembly

World Water Day – March 22nd In 1993, United Nations General Assembly declared March 22nd as the World Water Day to address the global water crisis. NGO’s across the globe promoting clean & safe water have used World Water Day as a time to focus public attention on the critical water issues of our era.

The World Walks for Water & Sanitation

The World Walks for Water and Sanitation is a global event demanding action to address the world's largest crisis - water and sanitation.

From 17-25 March 2012, thousands of people across the globe will walk together to demand political change.

Because of these global actions, governments are beginning to take notice, promises have been made, and there has been progress internationally and in many countries.

Forum for Organised Resource Conservation & Enhancement FORCE

FORCE is a New Delhi based NGO

working with an objective to

create awareness

about Natural Resources – their use,

misuse, current status & future scenarios & to

ensure adoption of measures to prevent their

depletion.

Using a unique partnership approach for

HEALTHYRELATIONSHIPS

betweeno Government o Corporate o Community o Technical Experts

FORCE HAS ENABLED

P4

Forum for Organised Resource Conservation & Enhancement FORCE

FORCE is a New Delhi based NGO

working with an objective to

create awareness

about Natural Resources – their use,

misuse, current status & future scenarios & to

ensure adoption of measures to prevent their

depletion.

P4

More than100 crore litres of

annual groundwaterRecharge…

Sanitation solutions for 10,000 families.

Drinking water facilities for more than

20,000 people.

Mass outreach to morethan 500,000 urban dwellers

on Water & Sanitation issues.

Records of impactin terms of

Ground Water Table..

On March 19th as a part of the World Walks for Water, FORCE in association with partner organizations, organized the ‘Walk for Water – 2011’ at Rajpath – one of the strongest symbol of democracy.

Walk for Water – 2011

Walk for Water – 2011 Key Points of ‘Walk for Water – 2011’ More than 2000 people walked on Rajpath to

support the cause. Reputed civil society organizations & government

partners were stakeholders of the event. Honble. Minister of Water Resources – Sh

Salmaan Khursheed was the chief guest. Mr Ban-Ki-Moon current Secretary General of the

United Nations, addressed the participants via Ms Kerpelman Director, UNIC.

As water becomes an increasingly scarce commodity, it is important to raise the carrion call for ‘water for all’. This world water day 2012 through the ‘Walk for Water – for All’ program we aim to create advocacy from all sectors of society for ‘water for all’.

Walk for Water – for All 2012

Lets Pledge

to Act

& to act now!

Dilli Haat Situated in the heart of

Delhi, the unique Dilli Haat is an upgraded version of the traditional weekly market, offering a delightful amalgam of craft, food and cultural activities.

Weekend footfall of 1,500 residents from all over Delhi.

Easily accessible – nearest Metro Station – INA Market.

Venue for Walk for Water for All

Program Logistics Walk for Water for All -17 – 18th March at Dilli Haat

from 5 PM to 9 PM. Separate Section of Dilli Haat will be devoted &

customized for the program. Limited banners, backdrops, entry stalls will demarcate the section.

On 19th March special provision to repeat the program activities at the UN complex Lawns, Lodhi Road.

Several fun-filled activities to engage the crowd & spread the message of Water for All.

Program Activities Competitions for NGO’s / community groups on Water theme

based acts/performances will be planned for the program. Music shows, Classical & Contemporary Dance,

Choreographed Dance depicting Water Scarcity/Conservation etc will be attractive feature of the program.

Film Screenings on Water Conservation/ Activism will be screened at the venue. FORCE will call for participation/request to all NGO’s/groups to share documentaries etc on Water related themes for the program.

Several on ground crowd engagement activities will be organized at the venue, such as: calculating water footprint, water profile, water for all – Ramp walk.

Call for ParticipationEntries for the program will be screened by FORCE

committee. Depending on the theme & performance select no. of acts will be short-listed

for the program.

Call for Participation to share movies/documentaries on Water & related topics. Movies will be reviewed by the program committee, only select movies will be screened at the Venue.

Call for Participation for ‘Creative Expressions on ‘Water for All’.

Profile of Participants Weekend Dilli Haat Crowd: comprising of

residents, shoppers, tourists, students etc. FORCE will be connecting with its network of

250 resident welfare associations of Delhi to participate for the program.

Reputed NGO’s & urban poor community members from their respective areas of intervention.

Representatives from Govt. partners. NSS Student groups from various colleges

across Delhi, Viz: IIT, JNU, SRCC, Gargi etc.

Walk for Water – 2011 partners will be re-aligning for the cause again this year!

In talks with more government, civil society & corporate partners.

Media agencies & corporations to be a part of the program.

Program Partners

Partner Benefits

Reach out to large numbers with your message for Water.

Opportunity to reach out to a large number of citizens of Delhi.

Supporting the cause of – ‘Water for All’

Branding of logo on backdrop & banners at the venue.

Logo branding on IEC material viz: invitation cards, distribution material, folders etc.

Digital Visibility – Logo branding on all digital communication related to the program.

Branding on pages on social media networks such as Facebook – Twitter etc.

Good Will Branding

Organizations may put up their own personalized Information Stall / standee at the venue based on prior permission by the committee.

Organizations can highlight their achievements in the areas of Water & Sanitation at the venue.

Those working in the areas of Water & Sanitation can put up information stalls/booth displaying products highlighting their water saving technologies/efficient sanitation models etc.

*Customized Information Standee/Stall

*Conditions Apply

Media Coverage Walk for Water – 2011 was covered in all

leading Newspapers. All snippets can be found at: http://force.org.in/news/

Achievements were also highlighted in government magazines & distribution materials viz, Varun Patrika etc.

Updates were shared with all welfare associations of Delhi listed with the Bhagidari Network, Delhi Government.

Based on availability a formal agreement with leading Media corporation will be signed. This will include coverage of up-to 100-150 words in leading English newspaper, 300-350 words in leading Hindi newspaper, 15 spots for 15 seconds in leading FM channels.

Event Pre-Post Publicity Newspaper inserts in areas surrounding

the venue to mobilize people. Advertisements about the event in local

Cable TV channels. Sharing news with leading FM channels to

air small snippets about the event. RWA activation: FORCE will reach out to its

spread of 250 RWA’s across Delhi. Request Bhagidari network as partner organization to share updates with all registered RWA’s across Delhi

School & College activation: Partner with schools & colleges near the vicinity of the venue for the program.

NetworkingInterested

partners may partner for

the Blue Delhi Campaign. A

five year multi-

stakeholder campaign

envisaging to make Delhi completely

Water Secure by 2016.

Opportunity to partner with FORCE/ other partner organizations for long term associations on environmental related programs.

Opportunity to associate with various government organizations, reputed civil society organizations.

Outreach to mass audience.

Platinum Sponsorship – Rs 5 Lakh/-

Gold Sponsorship – Rs 3.5 Lakh/-

Silver Sponsorship – Rs 2.5 Lakh/-

Activity Sponsorship – Rs 1.5 Lakh/- per activity.

Sponsorship Models

Corporate organizations may also choose to support the event in kind. Other forms of Civil Society Partnerships may also be explored

Let’s pledge to act and to act now!

Thank you!