Retail TherapyFinding the right shop for your

business

The 5 ‘P’s of Marketing

PEOPLE

Yian Tay – 81003493 | www.hot-property.sg

Choosing location

Based on business objectives and why are you in business

Yian Tay – 81003493 | www.hot-property.sg

What Type of Store Owner are U?

independent FranchiseeChain Store

Yian Tay – 81003493 | www.hot-property.sg

Concept Store

What is a Shop – legally?

A whole bunch of text that is too long to read, hence I will summarize

Yian Tay – 81003493 | www.hot-property.sg

Type of LocationsHDB Shop

Yian Tay – 81003493 | www.hot-property.sg

Type of LocationsHDB Malls

Yian Tay – 81003493 | www.hot-property.sg

Type of LocationsMajor Malls

Yian Tay – 81003493 | www.hot-property.sg

Type of LocationsWarehouse Retail

Type of LocationsPrivate Shophouse

Type of LocationsSMRT shops

Choose your location

Suitability

Size

Shape Refit

Yian Tay – 81003493 | www.hot-property.sg

How much is too much?

• Your Budget

• Feasibility Study & burn rate

• Contingency Plan

Yian Tay – 81003493 | www.hot-property.sg

• Compatibility

• Competition

• Improvements & future developments

Other Concerns

Yian Tay – 81003493 | www.hot-property.sg

Thank You