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What’s the market like Understanding the Market Market Type Characteristics Implication for Sellers Buyer's Market Buyer's Market Buyer's market Supply of homes for sale exceeds buyers available Large number of homes for sale. Homes usually sell more slowly. Prices stabilize (or) sometimes decrease. Buyers have more time to look before deciding. Sellers have less negotiating power. Buyers can make lower offers. Seller's Market Seller's Market Seller's Market Numbers of buyers exceed supply of homes. Minimal homes for sale. Many buyers. Homes sell quickly. Prices generally increase. Possible setting of a higher selling price. Sellers may reject conditional offers. More time to decide upon the acceptance of an agreement. Balanced Market Balanced Market Balanced Market Number of houses on the market for sale is basically equal to buyers Demand equals supply. Sellers accept reasonable offers. Homes sell within a reasonable time. Prices are generally stable. More relaxed atmosphere. Good number of prospective buyers sees the home.

What price will you get

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Page 1: What price will you get

What’s the market like

Understanding the Market

Market Type Characteristics

Implication for Sellers

Buyer's Market Buyer's Market Buyer's market

Supply of homes

for sale exceeds

buyers available

Large number of homes for sale.

Homes usually sell more slowly.

Prices stabilize (or) sometimes

decrease.

Buyers have more time to look

before deciding. Sellers have less

negotiating power. Buyers can

make lower offers.

Seller's Market Seller's Market Seller's Market

Numbers of buyers

exceed supply of

homes.

Minimal homes for sale. Many

buyers. Homes sell quickly. Prices

generally increase.

Possible setting of a higher selling

price. Sellers may reject

conditional offers. More time to

decide upon the acceptance of an

agreement.

Balanced Market Balanced Market Balanced Market

Number of houses

on the market for

sale is basically

equal to buyers

Demand equals supply. Sellers

accept reasonable offers. Homes

sell within a reasonable time. Prices

are generally stable.

More relaxed atmosphere. Good

number of prospective buyers sees

the home.

Page 2: What price will you get

What price will you get?

No matter what we would like to think, the Real Estate Agent or a Valuer or the Vendor does not fix the value . Nor is it arrived at by adding a percentage to the Rateable Value (previously known as the Government Valuation)

The Market Value is what a Buyer will offer and a Vendor will accept

Factors that will not affect your sale price

What you paid for the property. The cost to you of past repairs or improvements. How emotionally attached you are. The cost of the property you want to buy. The highest price a salesperson says it is worth before listing.

Don’t list with the agent who says the highest price , Unless they have a serious compelling plan to help achieve that for you , otherwise they are just “ buying “ the listing.

Pricing Your Home To Sell

Page 3: What price will you get

The Emotional buyer

1. You have a better chance of achieving a PREMIUM PRICE for your

home of you offer it for sale using a “no price” marketing method of

sale and attracting an emotional buyer

2. When you take the price off your home, potential buyers can only

judge your home by its features and benefits, not the price tag

Page 4: What price will you get

Intelligent Pricing

By pricing your property at market value, you expose

it to a much greater percentage of prospective buyers.

This increases your chances for a sale while ensuring a final sale price

that properly reflects the

market value of your home.

The Effect of Overpricing

Improper pricing may lead to a below market value sale price, or even worse, no sale at all.

Your home has the highest chances for a fruitful sale when it is new on the market and the price is

reasonably established

Activity vs . Timing

A property attracts the most attention, excitement and interest from the real estate community

and potential buyers when it is first listed on the market.

Improper pricing at the time of initial listing misses out on this peak interest period and may result

in your property languishing on the market.

Page 5: What price will you get

If you price your property above the buyers price range and then get an offer you refuse, you may have to

price your home below the offer price you refused -this is the start of a PRICE SLIDE.

If you want to sell your home in today’s marketplace, you need to match what the buyers will pay.

If you price your property incorrectly in the first 4 weeks of marketing your home, you will miss the best

chance of selling your home quickly

Page 6: What price will you get
Page 7: What price will you get

How much will it cost?

How much will it cost you in commission fees ? Real Estate Fees are only payable after an Unconditional Sale has been achieved – NO RESULT – NO CHARGE.

Fees are $500 plus 3.95% of the Selling Price (up to $300,000) and 2.25% thereafter, plus GST The following services are included in this fee:

• To provide any necessary assistance required by you beyond the sale of your home

A targeted approach This is where we take great pride in our approach. We can advertise anywhere and anyway. We can do anything that other agencies are offering. We have great flexibility in our marketing plans, they are not cardboard cutouts. What we do is create an individual campaign in consultation with yourself to gain maximum impact with the least expense. The "standard" campaign that we have has been developed from what works best. Markets change and price trends move. In keeping therefore, we are constantly adjusting our approach to achieve a top sales result for you.