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B2B Lead Generation Strategies
Lead Generation:
Lead generation is the initiation of consumer interest or inquiry into products or services of a business.
Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads.
Business Referrals
Your clients are your best source of new business. They know you and how well you perform.
They have used your products and/or services and are familiar with both the benefits and perceived weaknesses.
Some good ways to nurture your client base include sending monthly newsletters, blogging on a regular basis, participating in forums and social networks and hosting client events or user group meetings.
Business Referrals
Face-to-face meetings are still one of the most effective ways to sell.
It is a great way to spread the word about your business and find new customers.
Inbound Marketing
Regularly blogging and producing other relevant content for your industry it attract regular visitors to your website.
You can capture them as sales leads via sign-up forms for free downloads and webinars.
You can measure the effectiveness of different offers and target specific verticals or regions.
Cold Calling
It is a very effective method if used right.. Your inside sales or telemarketing team can
research you target market and find decision makers then set appointments for sales calls.
This approach can be very effective at finding qualified sales leads and reducing the time wasted on unqualified leads.
Search Engine Optimization
If people are searching for your products or services, chances are they are perusing the first Google search results page.
SEO techniques can help your company to climb in the rankings and improve your visibility online.
THANK YOU
Address:M/s PLUG LEADS Flot No 402, 3Rd Floor,# 1-98/2/11/3, Srishti Towers,Arunodaya Colony, situated at Madhapur, Hyderabad.
Email: [email protected] Phone: 7817831161
www.plugleads.com
