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We are very excited to have Reverbnation deliver this webinar, How To Use Reverbnation to Promote Your Music. Join Brian Thompson and Michael Brandvold from The Music Biz Weekly along with Hypebot.com for a 60 minute webinar into the world of Reverbnation, followed by a 30 minute Q&A.Some of the topics that will be discussed include:How you can use Promote It to setup Facebook ads to get more fans.How you can use Promote It to setup Facebook ads to promote your shows.How you can setup a email list and gather names.How to get the most out of your Profile.How to use FanReach fan management.How to use the Reverbnation Mobile App.How to use the Reverb Press Kit.
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Michael Brandvold @michaelsb and Brian Thompson
@thornybleeder
Music Biz Weekly & Hypebot Presents:
Twitter Hashtag: #mbwpHow To Promote Your Music with ReverbNation
by Nick Sehn, Product Manager, ReverbNationFerol Vernon, Vice President of Product,
ReverbNation
Co-hosts: Michael Brandvold - @michaelsb
Brian Thompson - @thornybleeder
How to Promote Your Music
with ReverbNation
Nick Sehn, Product ManagerFerol Vernon, Vice President of
Product
May 8, 2012
Presentation Roadmap
• Who is ReverbNation
• Three ways ReverbNation can help you
• PROMOTE IT demo
What is ReverbNation?
The best tools for musiciansSuch as...
Email newslettersFacebook advertisingDistribution to iTunes
Mobile apps
The best music for everyone elseGo see local bands
Discover long-tail artistsMajor acts
International music
ReverbNation can help you three ways:
1. Establish your brand
2. Engage your fan base
3. Promote your band
Let’s start with getting a presence online.
ReverbNation Profile Page
Over 20,000,000 music fans around the world visit ReverbNation every month. You need to be here.
Easy for you, engaging for your fans and free.
Big buttons encourage fan engagement
Your music easier than ever to stream or download — your choice
Social syncing buttons take the work out of being everywhere
Admin view with completeness bar showing you what you need to do to complete your profile
Extend your presence onto Facebook with Band
Profile
Free, fan-facing apps.
Customize your Timeline to deliver what your fans
want.• Provide easy entry points to your music, your
shows, your videos and more
• Sync’d with RN profile for auto updates
• Integrated with your fan’s Timeline so that their actions are shared to their friends
What are the apps? And how do you choose?
• Install one, two or six. The choice is yours.• One click takes fans to your music, merch, show
schedule and more• Collect emails and rack up “likes”
Your music
Your videosYour storeYour songs
Your showsYour mailing list
Enhance your website or blog with free widgets.
Collect emails, stream your music, list your shows.
What makes them special?
Completely customizable — Resizable to fit on any blog, website, or social network
Detailed stats and tracking — Track plays, impressions, demographics and more
Viral — Fans and friends can spread your content across the web
Number one widget? The versatile new HTML 5
player.
How can ReverbNation help you?
Second, engage your fans.
Here’s how.
Get your own mobile app…
…and go everywhere
with your fans
Easy, customizable, instant credibility.
• Available for both iPhone and Android
• Sync’d with RN profile for auto updates
• Pushes your music and show schedule to fans
Get noticed, get gigs with a ReverbNation
Press Kit (RPK)
Designed from the feedback of 100s of venues, promoters, licensors and brands to deliver the data that
leads to decisions.
Always available, automatically updated.• Professional, organized and
affordable.
• Content-rich including, music, videos, photos, bios and press
• Apply to play gigs, festivals, showcases and more
• Controls what promoters see and hear
• Displays your fan stats to show how well you draw
Start a dialog with FanReach
Your songs, your news, your shows.
Build your email list and own your fans.
We make it easy for your fans to join your email list from anywhere…and for you to talk to them all from one place
PLUS, FanReach is…
• Free for up to 500 subscribers
• Stocked with dozens of templates for shows, music, and more
• Complete with stats that tell you who opened and clicked on your content
On your ReverNation Profile
On your website
On your Facebook
Band Profile
On your smart phone or tablet via your mobile control room.
How can ReverbNation help you?
Third, promote your band.
Here’s how.
What is Promote It?
• Advertising tool designed specifically for the music industry
• Helps artists and venues run more successful Facebook Ad campaigns
• Easy, affordable, and effective
+=
Easy to set up, engaging and social.
Why run a PROMOTE IT campaign?
• Connect with new fans around the world
• Get more fans to listen to your music
• Build buzz for your Facebook page and get more Likes
• Generate awareness about your upcoming live shows
PROMOTE IT Demo
ReverbNation is with you through
1. Establish your brand
2. Engage your fan base
3. Promote your band
Questions?
EVERY stage of the band lifecycle
Thanks!
Get started with PROMOTE IThttp://www.reverbnation.com/promoteit
If you have some cool ideas, contact me!
Nick Sehn [email protected]
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Video of this Presentation Is Available
• web6.MusicBizWeeklyPodcast.com
• Only $5 for the entire webinar, on demand
• Also available:
• How to Use Facebook to Promote Your Music
• How to Use Twitter to Promote Your Music
• How to Use WordPress to Build Your Band’s Website
• WordPress Plugins For Musicians
• Direct to Fan hyperlinkMusic Marketing 101
Music Biz Weekly & Hypebot Presents:Twitter Hashtag: #mbwp
Thank You!Michael Brandvold - Michael Brandvold Marketing
www.MichaelBrandvold.comTwitter - @michaelsb
Email — [email protected]
Brian Thompson - Thorny Bleeder and The DIY Dailywww.thornybleeder.com
www.thediydaily.comTwitter — @thornybleeder.com
Email — [email protected]
Hypebot - Music. Technology. The New Music Businesswww.hypebot.comTwitter - @hypebot
Music Biz Weekly & Hypebot Presents:
Twitter Hashtag: #mbwp
