SEO In 2015 & What’sTo Come (2016)

Google please vote for me appeal – Rank My Website

2015

SEO Is Dead Again In 2015

Matt Cutts (Google SPAM Chief) – took a long break.

Mobile Update AKA "Mobilegeddon" — April 22, 2015

In a rare move, Google pre-announcedan algorithm update, telling us that mobile rankings would differ for mobile-friendly sites starting on April 21st.

The impact of this update was, in the short-term, much smaller thanExpected.

The Quality Update — May 3, 2015

After many reports of large-scaleranking changes, originallydubbed "Phantom 2", Google acknowledged a core algorithmchange impacting "quality signals". 

Panda 4.2 (#28) — July 17, 2015

Google announced what was most likely a Panda datarefresh, saying that it could take months to fully roll out.

The immediate impact wasunclear, and there were noclear signs of a major algorithm update.

RankBrain* — October 26, 2015

Google made a major announcement,revealing that machine learning had beena part of the algorithm for months, contributing to the 3rd most influential ranking factor.

*Note: This is an announcement date -we believe the actual launch was closer to spring 2015.

2016

More Money For Us SEO’s (have to be super talented)

Client SEO Gets Expensive

More Panda Attack

More Penguin Attack

SEO Dies Again in 2016