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www.meramedicare.com

Competitiveanalysis

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Page 1: Competitiveanalysis

www.meramedicare.com

Page 2: Competitiveanalysis

WHO WE ARE?• Mera Medicare is a unique business model, which has potential to revolutionize healthcare industry

• Mera Medicare provides an effective-tail platform to both healthcare professionals and customers while solving their key challenges

• Mera Medicare enables registered customers to get the prescription or non-prescription medicines at their doorstep

• Mera Medicare enables registered healthcare professionals to expand and to get new customers

•Mera Medicare brings a personal and effective approach to help every customer we serve for, which is why we serve as solid health care model.

Page 3: Competitiveanalysis

ANALYSIS OF COMPETITORS• HealthKart

• Online Medical Store

• MeraPharmacy Indirect Competitors

• Buydrug

• Indian Medical

• Bridge Patient Portal

• Medidart Direct Competitors

• Medical Web Experts

Page 4: Competitiveanalysis

STATS COMPARISONCategory Mera

MedicareHealthK

artMedidart Buydrug Online

Medical Store

MeraPharmacy

Ayurvedic Medicines ✖ ✔ ✔ ✔ ✔ ✖

Generic Medicines ✔ ✔ ✔ ✔ ✔ ✔

Homeopathy ✖ ✖ ✖ ✖ ✔ ✖

Home Delivery ✔ ✔ ✔ ✔ ✔ ✔

Pan India Presence ✖ ✔ ✔ ✔ ✔ ✔

Mobile App ✖ ✔ ✔ ✔ ✖ ✔

Whatsapp Service ✔ ✖ ✖ ✔ ✖ ✔

Alexa Ranking in India 32,202 611 4,870 16,619 73,937 36,109

Option to compare Health Insurance

✖ ✖ ✔ ✖ ✖ ✖

Booking Appointment with Doctors

✖ ✖ ✔ ✖ ✖ ✖

Option to Locate Gyms ✖ ✔ ✖ ✖ ✖ ✖

Option to consult professionals for weight loss and body building

✖ ✔ ✖ ✖ ✖ ✖

Option to consider other brands with same composition

✔ ✖ ✖ ✖ ✖ ✔

Option to upload prescriptions ✔ ✖ ✔ ✖ ✖ ✖

Cash on Delivery Option ✔ ✔ ✔ ✔ ✖ ✔

Option for Pharmacists to register

✔ ✖ ✔ ✖ ✖ ✖

Page 5: Competitiveanalysis

AREAS TO BE WATCHED FOR• Mera Medicare is limited to Generic medicines. It would be better to offer Ayurvedic and Homeopathy to increase the market share

• The company should try to establish their branches in the major cities too.

• Since the present generation is involved in mobile computing, a mobile handler for the Website, like a mobile app should be developed.

• Should diversify the product range from fitness products to ayurvedic products to herbal products as well.

• Appointment should be allowed to book online so as to maintain hassle free session.

Page 6: Competitiveanalysis

CONCLUSIONMera Medicare can be shown with the help of this picture:

AdvancedEfficient

Innovative Trustworthy

Page 7: Competitiveanalysis

THANK YOU