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LEAN STARTUPRUSSIA 2015
Москва, 1-3 октября
Марвин Ляо
SMOKE TESTS: How to Hustle
Without Development
Who Am I
“Real Artists Ship”—Steve Jobs
Growth Is Non-Existent & Slow
Long Product & Feature Roadmap
What is a Smoke Test
The Methodology Exists
What’s The Process
Live Example
Add to Box
“Typical” Product Way
New Product Way
And the Results…….
And if We Lost…….
Talk to PEOPLE
Analytical Tools: USE THEM!
Patterns
Add A……..
Add a……
AAAAR Metrics
“Make Stuff People Want”—Paul Graham, YCombinator
Q&A