Presented By:

Overflow Local(920)224-2021www.overflowlocal.com

Wondering if Local SEO is RIGHT for Your Business?

Wondering if Local SEO is RIGHT for Your Business?

Why Local SEO?

Drive Sales Improve Awareness

MarketingGenerate Leads

Your Potential Local Customers Are Searching For You Online…

Of Consumers Search for Local Products, Services, and Businesses Online

97%

SEO Facts You Should Know…

93%

Of online experiences begin with a search engine

39%

Of customers come from search engines

44%

Of online SHOPPING startsby using a search engine

93% 39%

44%

SEO Facts You Should Know…

33%

Of clicks from organic search results go to the top listing on Google

90%

Of searchers never go past the first page of the results

60%

Of all organic clicks go to the organic top 3 search results

33% 90%

60%

Lead Quality Improves

14.6%Close Rate

SEO Leads 1.7%

Close Rate

Outbound Leads

Direct mail, print advertising, etc.

Therefore, your ROI with SEO is much greater than traditional forms of advertising and marketing

SEO Leads Convert Better Than Outbound Leads

Find businesses via search engines

SEO Leads Cost Less

SEO Leads Are, On Average, 61% Cheaper than Outbound Leads

Search Produces Traffic

Google

Yahoo

Bing

Search is the #1 Driver of Traffic to Websites… Beating Social Media by More Than 300%

50%

Of Web Traffic Comes From

Mobile Devices

Mobile Users Take Action

Mobile Searches Lead to Action Such as a Phone Call or Store Visit

9 out of 10

70% 50%

Of Them Lead to Action Within ONE HOUR of Their Search

Of Mobile Searchers Visit a Location Within ONE DAY of Their Search

The KEY to Getting More Online ExposureBenefits of Local SEO

Builds Authority And Credibility

Increases Phone Calls And

In-Store Traffic

More WebsiteTraffic

IncreasedConversions

LOCAL SEO CHECKLIST

Choose Your KeywordsAdd city/state to keywords to target local consumers

On-Site SEOMake sure your site has all of the necessary SEO components

Off-Site SEOGain quality links back to your website

Local Directory ListingsMake sure they are accurate and 100% complete

1 2

3 4

Local SEO Checklist

Get CitationsThe more, the better. Make sure ALL info is consistent across the board

Delete Inaccurate Citations & ListingsThey will hurt your SEO efforts

Implement Content MarketingCreate various types of content to engage your audience and increase traffic

Encourage Customer ReviewsReviews help your local listings rank higher

5 6

7 8

Local SEO Checklist

Social MediaSocial Media plays a role in getting more search engine visibility

Mobile FriendlinessMobile-ready websites receive higher rankings for mobile searches

Optimized Online VideosVideo is a powerful way to get more eyes on your business

Monitoring & ImprovingSEO requires ongoing maintenance and improvement to maintain your rankings

9 10

11 12

Local SEO Checklist

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READY TO GROW YOU ONLINE PRESENCE?

Contact Us Today!Overflow Local(920)224-2021

www.OverflowLocal.com

Thank You for Viewing!

READY TO GROW YOU ONLINE PRESENCE?

Contact Us Today!