Codes and Conventions of Radio Trailers

Codes and Conventions

There should be music in the background of the advert at low level and should be the same music as used in the documentary.

Also some Vox pops should be in the advert so people can see other peoples opinions which will make them want to watch the advert.

The voice over used in the documentary should be the same person doing it for the radio advert as well this shows coherence.

There should be a beginning middle and end to the advert.

Codes And Conventions

The tagline for the whole documentary should be said at the end of the radio advert along with the title of the documentary so people remember what the documentary is called. And also the scheduling should be played towards the end of the advert for the same reasons.

Throughout the advert links should be made to the documentary and print advert.