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Personal BrandingKhaled ElAhmad
www.KhaledElAhmad.com
Facebook users in Arab Countries
Twitter Monthly Active Users (MAU) in Arab Countries
Source: ConnectAds Feb 2015
KSA 8.8MilUAE 1.5MilEgypt 1.5MilKuwait 1MQatar 350KLebanon 260KJordan 250KBahrain 220KOman 200K
Instagram users in Arab Countries
KSA 8.8Mil
Kuwait 2.1Mil
Iraq 1.6Mil
Bahrain 1.1Mil
Jordan 950K
Lebanon 890K
هاشم؟ على رحتوا مرة آخر متى
والمناصير؟
المناصير
What is Branding?
If you are part of the herd?
What would set you apart?
مجال في خبير لمرتبة الوصول هو الذاتي الترويجخالل من معين
والتي غيرك عن بها تمتاز التي المضافة القيمةباستمرار تقديمها تستطيع
Have you Googled your name?
Build your Online Community
What Impression you want people to make of you?
What do people Compliment you for?
What are you Passionate about?
What are your Strengths?
Your brand is not created – it’s Cultivated
Your Superpowers are the things you do better than everyone else
What are your Values?418 Values here: http://bit.ly/VaLueS
What are your Values?418 Values here: http://bit.ly/VaLueS
How can you Serve Humanity?
What is the one thing you can bring to the world Differently?
You could be an Innovater
Hasan Minawi
You could be the CEO of Arab Amazon
Alaa Al Sallal
You could be a Tech teacher
Hanan Khader
You could be the next Fadi Ghandour!
Your Title: Be AuthenticAvoid: Guru, Expert, Ninja
Your Bio: Personal + Professional + Cause
Produce Good contentDon’t be a copy cat
Content Banks
Facebook List1- Mouse over the “Like” Button and Click to Like the page
2- Mouse over the “Like” button then right click andAdd to List
3- Create a New List and add the page to it.
EngageThank people for Retweeting & Sharing your content
Retweet, Reply & Comment on people's posts
Post about your Personal Lifesomething that actually reveals a dimension of your life, or
character, or belief system.
Reputation management Listen
"It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you
will do things differently." Warren Buffet
Boston Marathon victim costume
PR Executive Racist Tweet
WHY LINKEDIN?
@KCCLAVERIA | KCCLAVERIA.COM
@KCCLAVERIA | KCCLAVERIA.COM
Because it is the world’s largest professional network.
@KCCLAVERIA | KCCLAVERIA.COM
It has 277 million members (and growing).Photo credit: press.linkedIn.com
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Your LinkedIn profile ranks high on Google.
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Recruiters use it.Credit: Jobvite.com
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TIP #1:Complete your profile.
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Go for it.
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TIP #2:Use keywords in your profile.
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Add keywords to your professional headline.
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Use keywords in your summary.
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Mention what tools and software you have experience with.
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Mention clients you have worked with.
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Keywords increase your chances of getting found.
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TIP #3:Show off key projects.
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Go to your “experience” section and add links to each role.
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LinkedIn will show your projects under each role.
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TIP #4:Connect only with people you know or you’ve met.
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Connect with colleagues, classmates, friends or people you’ve met at networking events.
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TIP #5:Customize your message when inviting people.
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Customize this section.
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ALWAYS.
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TIP #6:Post consistently.
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Share links to industry news and your own work, photos, etc..
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Posting regularly keeps you on people’s radar.
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TIP #7:Mention people.
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But only do it when it’s appropriate.
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TIP #8:Check who’s checking your profile.
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You’ll find this at the right-hand side of your LinkedIn feed.
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Check this section to discover new people to connect with.
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TIP #9:Recommend (awesome) people.
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Share the love. Don’t be shy to leave a recommendation for people who’ve worked with.
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Also, don’t be shy about asking for recommendations.
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TIP #10:Invite people to meet you offline.
Thank YouKhaled ElAhmad
www.KhaledElAhmad.com