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CrowdTesting @ WeSee [Crowdtesting Meetup @QualiTest March 25 2015]

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Wesee

Challenge

Crowd testing experience

Benefit

Q&A

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Agenda

Brand Safety – identifies negative content by understanding the visual elements and in conjunction with textual content, provides for the first time a real safe environment.

Holistic page level analysis - our proprietary classification solution understands the relevant visual & textual content and turns it into actionable data insight.

Video – leveraging our visual classification technology combined with a unique solution for splitting the video into logical parts we understand video content from a brand safety and context classification that makes it available for your advertising needs

WeSEE’s offering is fully productized and currently available to RTB buy and sell sides on top of Appnexus. It is also available through other integration avenues such as API and batch processing allowing publishers, ad networks, trading desks, and Agencies access to the first visual content data provider to operate in a safe environment, at scale, with no privacy issues (cookie-less) to achieve maximum results and optimized ROI.

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Wesee

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Challenge

Time

Understand the definitions

System availability

Location influence ( Url from India not the same as from WW

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Crowd testing experience

Time vs complexity

Short and simple tasks

Set daily quality measurements

Location influence (Url from India not the same as from WW

Scale implications – licenses , test environment

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Benefits

Fast project kick off

Rapid results

Communications

Cost

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Q&A

Now you are talking….