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Created a bit for the 2018 winter olympic games!
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LAKE TAHOE WINTER OLYMPIC BID 2018
Kacey Huff, Kate Kasunic, Brittany Keen,
Tom McKenzie, Brian Mogus,
Jeff Senuta, Elyse Underwood
LAKE TAHOE
Borders Nevada and California Known worldwide for its first-class skiing and
snowboarding areas The lake has a seventy-one mile shoreline
and covers 193 square miles.
SQUAW VALLEY
1960 VII Winter Olympics Historical elements Northwest of Lake Tahoe
METEOROLOGY Located in the Sierra Nevada mountains borders Between California and Nevada Largest known alpine lake in Northern America Depth of 1,645 feet Winter months temperatures range from 52 degrees to 25 degrees Fahrenheit Average snowfall of over 400 inches Sun shines 274 days out of the year
FEBRUARY TEMPERATURES
MARKETING
Corporate sponsors McDonald’s Omega Panasonic Coca-Cola Acer
Marketing plans
MARKETING PLANS
McDonald's Coca-Cola Omega
OLYMPIC SPORTS Bobsled
Luge
Ice Hockey
Figure Skating
Speed Skating
Short Track Speed Skating
Curling
Alpine Skiing
Freestyle Skiing
Snowboarding
VENUES
Squaw Valley All skiing and snowboarding events 4,000 acres, 34 lifts Many accommodations in area
VENUES
Tahoe Ice Park Three buildings: Figure and Speed Skating,
Hockey, and Curling Respectively, accommodates 15,000, 17,000 and
10,000 fans Will eventually be used to develop youth skating
and hockey initiatives in area Construction to begin immediately
VENUES
Tahoe Sliding Center New Facility One track to host all sliding competitions Only fifteen other sliding tracks in the world Begin construction in 2015
OLYMPIC VILLAGE
Athlete housing & transportation Food and dining Athlete common area for leisure
SECURITY Terrorism and violence are not new to the
Olympics. The crime rate in Lake Tahoe is slightly
higher than in the United States in other cities nationwide.
No Cameras or video camera’s with any kind of flash will be permitted at any venue. Also, no camera’s containing lenses that are wider or longer than 4 inches.
ACCOMMODATIONS
MEDIA SERVICES & COMMUNICATIONS
Main Press Center and International Broadcasting Center
MEDIA SERVICES &COMMUNICATIONS
Host Broadcaster
Exclusive broadcasting center
MEDIA SERVICES &COMMUNICATIONS
Language Services Huge obstacle Use of volunteers
MEDIA SERVICES &COMMUNICATIONS
Telecommunications Partner
OLYMPISM & CULTURE
Goal of Olympics Commission for Culture Cultural Olympiad Mascot & logos
THANK YOU!Questions?