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6 Red FlagsYou’ve Outgrown Your

Telematics Solution

6 Red Flags

#1: You Don’t Receive the Support You Deserve

#2: Your Provider isn’t Ready for the ELD Mandate

#3: Your Solution Can’t Scale

#4: You’re Limited by Integration Capabilities

#5:Your Drivers Hate Your Solution

#6: No Clear Vision and Innovation Path

The transportation industry has undergone massive changes in recent years, and not all telematics providers have kept pace. With demand for freight in the United States expected to increase nearly 20% by 2020, now is the time to ensure your telematics technology fuels growth and fully faces future transportation challenges.

Many telematics providers have entered the market in recent years and signed customers quickly. They’ve employed a “transactional” business model, where they invest heavily in customer acquisition, but little in cus-tomer success. As a result, some have reported customer turnover rates as high as 28%.

Smooth talking salespeople promise the world, but the post-sale reality rarely delivers.

• Do you have to claim to want a new product just to speak to some-body?

• When you finally reach someone, are they poorly trained and only able to offer canned tips such as, “Have you tried restarting it?”

• Is your fleet management spending its time supporting users and handling technical issues?

• Are your employees lacking in-depth training? Are you unsure you’re maximizing the ROI from your monthly investment?

Technology is only as good as your people’s ability to use it, and their success is predicated on the provider’s ability to support it. 24/7/365 support that’s well-trained and understands your business is critical – your customers expect top notch service, so why shouldn’t your telematics pro-vider be held to the same standard? Training and consulting from experts, where and when you need it, ensures you’re getting ROI that shows up in the bottom-line. Is your telematics provider truly invested in your success? Or just its own?

6Red Flags You’ve Outgrown Your Telematics Solution

#1 You Don’t Receive the Support You Deserve

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With all of the industry buzz about the ELD Mandate, you likely have a pretty good idea of what the mandate is, or at the very least you know that it is coming. The ELD Mandate will require any driver that is currently maintaining RODs to utilize an ELD solution.

Many ELD providers are taking the passive approach of waiting for final legislation before taking action, while true leaders are involved in the process.

Is your telematics provider…• Involved in the legislative process? Did it participate in the recent FMCSA comment pro-

cess?

• Keeping you informed on what steps you’ll need to take to ensure compliance?

• Actively talking about the mandate? Is it serving as a thought leader in the industry on this subject?

If the answer to any of these is no, then there should be cause for concern around how seriously they are taking this new legislation, which is one of the most impactful changes to the transportation industry in many years. HOS violations are no laughing matter, and with the recent increase in fines for violations, picking a provider with reliable, compliant solutions is more impor-tant than ever.

#2 Your Provider isn’t Ready for the ELD Mandate

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Many solutions on the market lack the ability to scale with growth and the evolving challenges that come with it. In an increasingly competitive market, your telematics solution must enable growth, not restrict it.

Does your telematics provider have…• References from customers who have grown rapidly?

• Product offerings and functionality sets that grow with you?

• A plan to guide your growth through new and upgraded technologies?

Ask your telematics provider to give you specific examples of customers who have undergone explosive organic growth and growth via acquisition. Ask how it solved that customer’s challenges, and what the growth plan is for you – if you can get hold of them.

#3 Your Solution Can’t Scale

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#4 You’re Limited by Integration Capabilities

With recent technological advancement, it is an exciting time in the transportation industry. New technologies are constantly being developed that help fleets increase safety, ensure compliance, improve efficiencies, and retain their best drivers. Telematics are supposed to be a bridge to connect technology, not an island that isolates it.

Does your telematics solution…• Limit your optimization opportunities with a lack of integrations?

• Cause headaches with poor integration quality and support?

• Constantly point to the other platform provider, rather than acting as a partner to resolve the issue?

Providers that have abundant, deep integrations provide enhanced value and enable true fleet optimization. Does your telematics company offer an extensive suite of integrations, and continue to collaborate with best-in-class third party applications to meet your evolving needs? If not, there may be cause for concern your current telematics solution will limit your growth.

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With driver turnover at a jaw-dropping 96%, retaining drivers is one of the greatest challenges facing fleets today. This challenge is likely to intensify – as the projected driver shortage will grow to 239,000 by 2022. Telematics devices are supposed to make drivers’ lives easier. Poor customer support, unreliable systems, and hard-to-use interfaces do the opposite.

Does your telematics solution have…• An intuitive user experience with a short learning curve?

• Productivity tools such as in-cab scanning, invoice processing, and automated IFTA reporting that take the burden off the driver?

• Robust, reliable messaging and multimedia capabilities that keep drivers feeling connected to the company on the road?

• Advanced analytics capabilities that allow a personalized approach to coaching, making drivers feel like an individual rather than a number?

• 24/7/365 end user support that gives drivers the assistance they need, when they need it?

Telematics is a large part of the driver experience, and their perception of your organization. Without a solution that adds value, makes their lives easier, and makes them feel connected on the road, you’re at-risk of losing the war for quality, long-term drivers. Ask your drivers what they think of the current telematics solution – their answers may surprise you.

#5 Your Drivers Hate Your Solution

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Whether it is regulatory, technology, or productivity related, the transportation industry is rapidly changing, and telematics providers must continue to innovate in order to ensure they’re ahead of their customers’ constantly changing needs.

Do you have a clear understanding of your provider’s…• Plan for incorporating regulatory changes into ongoing product updates?

• Approach to leveraging technological advancement into future service and application offerings?

• Enhancement agenda for improving safety, reducing costs, and increasing efficiency?

• Vision for the future and roadmap to achieve it? Is there a big data and analytics strategy?

The solutions of tomorrow must be developed today. Is your telematics provider continually working to earn your business with new products that strengthen your business?

#6 No Clear Vision and Innovation Path

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© 2015 Omnitracs, LLC. All rights reserved. Omnitracs is a trademark of Omnitracs, LLC. All other trademarks are the property of their respective owners. Omnitracs endeav-ors to ensure that the information in this document is correct and fairly stated, but Omnitracs is not liable for any errors or omissions. Published information may not be up to date, and it is important to confirm current status with Omnitracs. (09/15)

About Omnitracs, LLCOmnitracs is the global pioneer of innovative and comprehensive fleet management solutions transforming the transportation industry through technology and insight. Omnitracs’ more than twenty five years of leadership and experience uniquely positions it to serve the industry’s needs for seamlessly integrated compliance, safety, productivity, route planning and delivery, analytics, and transportation management system solutions. Omnitracs’ more than 1000 employees deliver software-as-a-service based solutions that help more than 40,000 private and for-hire fleet customers manage over 1,500,000 mobile assets in more than 70 countries. Omnitracs’ portfolio encompasses Omnitracs Latin America and the solutions formerly known as Roadnet Technologies, XRS Corp, Sylectus, and Omnitracs Analytics. Omnitracs is a member of the Vista Equity Partners group of companies.

Learn how you can use our applications, platforms, and services to reduce costs, increase profitability, and stay competitive. Visit www.omnitracs.com and let us show you how you can save time and money.

ConclusionThis is an exciting time for telematics and the transportation industry. Rapid innovation, best-in-class

technology acquisitions, and ever-increasing device-to-device connection has changed the scope of what’s possible in fleet performance.

As the leader in transportation technology, touching more mobile assets than anyone else, Omnitracs helps fleets address transportation challenges and capitalize on the latest industry innovations.

Why choose Omnitracs?1. We have award-winning, 24/7/365 support teams that understand your business. Our focus on customersuccess is unmatched in the industry.

2. We’re THE thought leader on the ELD Mandate, and have helped shape the legislation. Check it out foryourself: http://eldfacts.com/

3. Fleets of all sizes, including eight of the ten largest for-hire fleets and the five largest private fleets in NorthAmerica use Omnitracs. We have proven solutions for every stage of your growth – and a plan to get youthere.

4. We have a robust set of integrations – and the technical expertise to maximize your tech stack.

5. Our intuitive solutions and focus on the end-user experience makes drivers’ lives easier, build a positiveimage for your company, and retain your workforce.

6. Our innovation track record is proven from three decades of leading the industry, and we currently helpmore than 40,000 customers manage more than 1,500,000 mobile assets in more than 70 countries.

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