6 P’s on McDo Breakfast Delivery TVC

harold ceasar t. verayo

Rold ON TIME

Source: http://www.youtube.com/watch?v=1U3L1mfDwdE

Story Line of the TVC

The commercial is a so-common mishappening specially during the first meeting of the morning and cleverly identified it with ordering McDo breakfast for delivery.

Paolo Rivas tried to wriggle himself out of having arrived late by sounding all-knowing and confident about what’s going on. The tardy hero in this commercial courted disaster when he thought that his boss was asking for his McDo breakfast delivery order.

Primary Target Market Professionals who are always in a hurry and tend to skip their breakfastPositioning Breakfast delivery servicesProduct Breakfast MealsPrice Value Pricing and bundling strategyPromo Fixed delivery pricePlace Business/ Office Districts like Ayala, Ortigas and Libis

6 P’s on McDo Breakfast Delivery TVC

harold ceasar t. verayo

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Rold ON TIME