20
It's more than a logo Branding your Blog

Branding Your Blog

Embed Size (px)

DESCRIPTION

Presentation by Anthony Bencomo and Robin Draper at FLBlogCon 2014.

Citation preview

Page 1: Branding Your Blog

It's more than a logo

Branding your Blog

Page 2: Branding Your Blog
Page 3: Branding Your Blog
Page 4: Branding Your Blog

What is branding?

Page 5: Branding Your Blog

Branding is more than a logo

Page 6: Branding Your Blog

Branding > Marketing

Page 7: Branding Your Blog

–Adam Taha

“Branding is what people say about you .... when you walk out the room, forum, twitter or blog, or video you posted on the internet.”

Page 8: Branding Your Blog
Page 9: Branding Your Blog

Uncover your PASSION

• Core values

• Just Write

• Solve Something

• Social media is your BFF

Page 10: Branding Your Blog

Find your NICHE

• What's your niche?

• Who is your reader?

• Become obsessive!

Page 11: Branding Your Blog
Page 12: Branding Your Blog

Be an EXPERT

• Be a resource

• Toot your horn

• Ca$h in

Page 13: Branding Your Blog

Now what?

Page 14: Branding Your Blog

Tools & TipsWhat's your medium?

Page 15: Branding Your Blog

Tweet therefore I am.....

• Interact

• Research

• Repurpose

• Schedule

Page 16: Branding Your Blog

Shoot it like an Instagram picture

Page 17: Branding Your Blog

Facebook, Pinterest, Google+ & more

• Get more clicks thanks to pics

• Research

• Be interactive

Page 18: Branding Your Blog

Put YOU in YOUTUBE

http://youtu.be/4D1mUFPAgKg

Page 19: Branding Your Blog

Don't forget

• Be true to your passion

• Be Consistent!

• It's a Marathon not a Sprint.

Page 20: Branding Your Blog