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Your products, Customized.

Citizen made deck 6.12

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Citizen Made - Crowdfunder Beta pitch deck

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Page 1: Citizen made deck 6.12

Your products, Customized.

Page 2: Citizen made deck 6.12

Market. Customization exists in most consumer products…

Page 3: Citizen made deck 6.12

Market.

$2 Trillion Consumer Products

…and online engagement is shaping the future of dynamic consumer products

$30 Billion Handicraft Industry

$350 Billion eCommerce Market

Page 4: Citizen made deck 6.12

Yikes. Current custom engagement comprises: > PDFs & swatches > CAD & technical staff > Opt out of eCommerce product extension

Page 5: Citizen made deck 6.12

Resolve. Dynamic customization Market intelligence for purchasing & trends analysis Most configurators are 1-off builds

Page 6: Citizen made deck 6.12

Others. Interactive development shops ideal for those with time and a large budget to spare

Page 7: Citizen made deck 6.12

Others. Freelance developers reinventing configuration tools, with mixed results

Page 8: Citizen made deck 6.12

Model. Integrates with popular cart platforms Tiered subscription fee model starting at $11/mo.

1  product  >1k  social  

shares/month  

3  products  >7k  social  

shares/month  

10  products  >15k  social  

shares/month  

Unltd  products  Unlimited  

social  shares  

$11 /mo

$25 /mo

$75 /mo

$125 /mo

Page 9: Citizen made deck 6.12

Peek. The College Sport Scarf custom team & occasion scarf makers 80% of business is custom Custom orders currently accepted via email only

Page 10: Citizen made deck 6.12

Traction. National media coverage Customer sign ups growing 40% week over week “I anticipate my sales to increase by 30%” – beta user

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Future.

Mass  Configura>on   CAD  SoBware   Produc>on  

Prin>ng  

Completing the value chain in on-demand commercial production

Page 12: Citizen made deck 6.12

Team. @RachelABrooks– CEO @BrynMcCoy – CTO

Page 13: Citizen made deck 6.12

Thanks. Citizen Made citizenmade.co [email protected] +1 347.560.9021