26
Click to edit Master /tle style December 09 Social Media Alive Go Social media Entrepreneurs Go Big Inside the Entrepreneur Lecture Series Columbia College

Columbia College Inside The Entrepreneur

Embed Size (px)

DESCRIPTION

 

Citation preview

Page 1: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

December 09 SocialMediaAlive

GoSocialmedia

Entrepreneurs

GoBig

Inside the Entrepreneur Lecture Series ColumbiaCollege

Page 2: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

Whatisthevalue

OfYourNetwork?

Page 3: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

Whatyouknow

+

Whoyouknow

+

Whoknowsyou

Page 4: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyleWhatyouknow

YourblogYourwebsite

YourcommentsYourcontent

Page 5: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyleWhoyouknow

ReadWatchListenSee

Connect

Page 6: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyleWhoknowsyou

YourblogYourwebsite

YourcommentsYourcontent

FansFriendsFollowersCustomers

Communi/esAdvocates

Page 7: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

Whatisthevalue

Ofengaginginnewtechnologies?

Page 8: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

Whatyouknow Whoyouknow

+

Whoknowsyou

+

ThePowerofLeverage

Page 9: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

10SimpleStepsforBoos/ngBusinessthroughEmergingTechnologies

Page 10: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

1

SetObjec/ves/Guidelines

Whatarethekeybusinessobjec/vesandgoalsthatcanbeboostedor

refreshed?Whatareyourguidelinesforinterac/on/engagement?

Page 11: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

2

Define

WhatWho isimportanttoyourbusiness

Page 12: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

3

Researchandiden/fypeopleandcommuni/esthatareengagingandinfluen/alinyourdomain

Research

Page 13: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

4

Listen

Listen,readandwatchthecontentyoudefinedand/orthepeopleyouiden/fied

Page 14: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

5

Connect

Developconnec/ons,follow,"friend",subscribeto

communi/esinyourtopicareas

Page 15: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

6

Comment,ques/on,rate,promoteandthank

Par/cipate

Page 16: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

7

Post,publish,broadcastinforma/onofbenefittoyourcustomercommuni/esand/or

yourmission

AddValue

Page 17: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

8

Reviewthe/meandresourcesyouareinves/ngandevaluatethisagainsttheobjec/vesandgoalsyouusedtostarttheprocess

Measure

Page 18: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

9

Innovate,createandproducenewandexci/ngcontent

Innovate

Page 19: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

10

Usetheresultsofyourmeasurementstoevolveyoursocialmediaeffortsandyour

overallobjec/ves/guidelines.

Repeatbacktostep1

Evolve

Page 20: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyleCentralSierra

LocalStars

Page 21: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

Page 22: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

Page 23: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

Sierra Hills Market

Teri Murrison County Supervisor

Page 24: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

Page 25: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyle

SpotlightonBlackOakCasino

MySpace SpacesforCasino,comedyandWillowCreekLounge–1000plusbandsarefollowers

Facebooksite Updateinfoonjackpots,winnersandprogress

Twider Promoupdates,wins,news

SMStext No/fiesjackpotupdates

Yelp Reviewandinsomecasesrespondtoguestopinions.MostoftheYelpcommentsareposi/ve

Page 26: Columbia College Inside The Entrepreneur

ClicktoeditMaster/tlestyleSOCIAL

MEDIA ALIVE

[email protected]

Twitter: mktwow Blog: getbusinesswow.wordpress.com

Phone: US 1.408.507.2084 France: +33.686.17.8592

SHARON CROST