Data Generating Products

Data Driven NYC !!

Adam Laiacano @adamlaiacano

Data ProductA user-facing product that uses a score/ranking/prediction

generated from raw data.

Amazon

Tumblr

Netflix

Data Generating ProductA product that relies on users to create

a new data set. “Crowdsourcing with benefits.”

Generating a “Weekly Digest” Email

If I went on vacation for a week, !

what would I want to see first when I got back?

Ranking Posts

• Is this one of the best posts from a particular blog?

• Does the user generally like that blog?

✓ Which post types does a user prefer to see?

• Rank original content higher than reblogs.

Building Materials

Posts I Engage With

80% photos!

Posts I See

70% photos

Engagement Distribution

Avoid Links & Videos!

✓ Keep only the posts from my favorite blogs !

✓ Keep only the best posts for each blog !

✓ Get rid of all of the links and videos! !

✓ Email “tuna”, not “spam”

Adam’s Customized Email

“The easiest way to blog”

Some Favorites

Lists!Foursquare Twitter Spotify

Thank You!Stay In Touch:!@adamlaiacano adamlaiacano.tumblr.com !Recommended Reading:!“Real scientists make their own data” - Sean J. Taylor http://upvot.es/1amkGIn !Recommended Employment:!tumblr.com/jobs