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London January 15, 2008 - "Entrepreneur Country" event organized by Ariadne Capital
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Roman StanekFounder/CEO, Good Data Corporation
Who am I
• Roman - "Stan" at Starbuck's
• Technologist
• Entrepreneur
• Blogger (roman.stanek.org)
• Czech
NetBeans
Java Development Tool Company
• Founded in summer 1997
• From developers to developers
Development team in Prague
• Outside of Silicon Valley
• Highly stable workforce
• Price is not a big advantage
Highly risky
• Web 0.5
• No support for entrepreneurs
• “Freemium model” unproven
Limited funding available
I would never fund a company east of Palo Alto
Regis McKenna
Innovator’s dilemma
• Sometimes do the wrong things
• IBM, Symantec, Borland: speed
• NetBeans: extensibility
Many firsts/Highly innovative
• First Java based tool
• First extensible environment
• First downloadable tool
Acquired by Sun in 1999NetBeans is today one of two leading Java development tools
Sun Development Center in Prague
400 developers working on various projects
Systinet
SOA platform company
• Founded in March 2000
• Pioneer of SOA
• Service portfolio management
SOA hype$21M raised from
Warburg Pincus in 2002
Global presence
• Sales & Marketing in US
• Development in Prague
• Support & testing in Vietnam
WS-Addressing, WS-AtomicTransaction, WS-Attachments, WS-Context, WS-Coord ina t ion , WS-Event ing , WS-Fede r a t i on , WS -Re l i a b i l i t y, WS -ReliableMessaging, WS-Routing, WS-SecureConversation, WS-Security, WS-SecurityPolicy, WS-Transaction, WS-Trust, XML 1.0, XML Schema, SOAP, WSDL, UDDI, XML-DSig, XML-Encr yption, X K M S , S A M L , X AC M L , e b X M L , BPEL4WS, WSRP,
SOA confusion
• Too many standards
• Most co-developed by Systinet
• Complex, costly, disconnected
• SOA Governance was key to success
Major Systinet customers
Mercury/HPacquisition
$105M in cashJanuary 2006
Systinet put HP on SOA mapHP Systinet leads the SOA Governance space
Good Data
On Demand Business Intelligence
• Cloud + Web 2.0 metaphors
• Flickr for Data
• Simplicity & Collaboration
Turning good data into information
• Social, not technical problem
• Stop working in isolation
• Discovery happens elsewhere
Company status
• 30 employees
• Development in Prague
• Sales & marketing in Bay Area
• Funded by industry luminaries
• SaaS hosted by Amazon Web Services
Future plans
• Customer Development Process
• Commercial launch Q2 2009
• VC funding in 2009
Lessons learned
Lessons learned I.
It takes three years to be an overnight success, sometimes more.
Seth Godin
Lessons learned II.
• Location. Location. Location.
• Building companies in Europe is possible
• We live in “A Flat World”
Lessons learned III.
Failure Success
Speed, size Community
Protocols, transactions
Governance
Size, complexity Collaboration
Personal notes
• A plan is useless. Get a meta-plan.
• Get ready for “mood swings”
• Tough times create tough companies
Questions