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Presentation from MobileMonday Austria event in Vienna on 14.4.2014
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The global leader in Augmented Reality Updated 15.1.2013
Augmented Reality and Eyewear MoMo Austria Apr 2014 Philipp Nagele - Director Product Management @wikitude | www.wikitude.com | + Wikitude Developers
What is Augmented Reality?
…the technical and boring answer is: Augmented reality (AR) is a live view of the real-world whose elements are augmented by computer generated content.
augmented by computer generated content.
view of real-world
Who is Wikitude?
The World’s leading mobile Augmented Reality platform (first mobile AR browser in 2008)
Voted “Best Augmented Reality Browser” for 2009, 2010, 2011, 2012 (Augmented Planet)
The company behind the international AR standard “ARML 2.0” by OGC
Truly global reach: 25 million users, 32 languages 100 million POIs aggregated
3
The Makers of the leading AR SDK, voted “Best AR Tool or Platform” 2011, 2012
Complete AR Technology package
From Science Fiction …
Concept first mentioned 1901 by L. Frank Baum in a short story “The Master Key” • Set of spectacles marking
the character.
… to Hollywood …
7
…. to hardware based systems …
… to smartphones and tablets …
… to AR Glasses Eyewear
10
Matt Kwan, PhD Candidate
Google Glasses
Source: Gartner, Oct 2013
The other third screen?
Augmented Reality Mobile Desktop
The other third screen?
Desktop Mobile Augmented Reality
Information Density
Context
Relevance
+
=
Source: Cybershack, ExploreEngage.com
Mock-ups only
… understand what you are looking at
Mock-ups only
….augment books
Mock-ups only
… augment print, ads, catalogues, packaging
Mock-ups only
… make the World your playground
Mock-ups only
… virtually mount products
Mock-ups only
Augmented Reality 1.0
© Peter Höflehner
Augmented Reality 1.0
© Peter Höflehner
… visualize real estate with 3D models.
Mock-ups only
Make the invisible visible Connect the offline with the online world
Eyewear
Google Glass
640
360 16:9
Field of Vision
• Heads-Up Display • No see-through • Companion App • No GPS in-built • Voice Commands • Basic controls on device • Runs Android
Recon
428
240 16:9
Field of Vision
• Heads-Up Display • No see-through • Voice Commands • External controller • Runs Android
Vuzix M100
640
360 16:9 Field of Vision
• Heads-Up Display • No see-through • Companion App • Basic Controls on device • Runs Android 4.0
Epson Moverio
960
540 16:9
• Binocular see through • External controller unit • 3D Stereoscopic view • Runs Android 4.0
Challenges
• Small screen estate • Always in front of user • Information density • How often can you show
information • Limited cursor or not
clickable at all • Minimal battery capacity • Low CPU power
Input devices for eyewear
Voice Commands Controller Unit
Gesture Control Companion App
Thank you
Philipp Nagele, Director Product Management [email protected] @pnagele, @wikitude, +PhilNagele
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