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How do you Measure a WordPress Theme?
Michelle Langston
WordCamp San Diego 2013
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Michelle Langston
Twitter: @michiecat
Theme Wrangler, AutomatticI work on Themes for WordPress.com
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Download my slides:slideshare.net/michiecat
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What We’ll Cover1. Why it’s important to measure WordPress themes.
2. A journey through criteria you can use to measure WordPress themes.
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Why Measure Themes?
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So many themes!
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✓ Soft Colors✓ Theme Options ✓ Slider✓ Custom Header✓ Responsive
✓ Secure Code ✓ SEO-Optimized ✓ Minimal Layout✓ Left Sidebar✓ Lightweight
✓ Good Support✓ Optimal Typography ✓ Translation-Ready✓ Premium✓ Valid HTML & CSS
Everyone’s criteria is different
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Design
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Design
Features
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Design
Features
Composition
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Design
Features
Composition
Code Quality
<section
id="primary"
class="site-content">
<div id="content"
role="main">
<?php if
( have_posts() ) : ?>
<header
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Design
Features
Composition
Code QualityDurability
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Design
Features
Composition
Code QualityDurability
Community
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Design
Features
Composition
Code QualityDurability
Community
Price
Premium
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Often one of the first judgements we make
about a theme.
Design
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http://theme.wordpress.com/themes/17
Mission & Message
Customization
Modern Design
Responsive
Usability
Design: Considerations
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http://www.nngroup.com/articles/auto-forwarding/
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Sidebars * Custom Menus * Carousels * Theme Options *
Custom Header * Custom Background * Post Formats *
Translation-Ready * Flexible Headers * Editor Stylesheet * Featured Images * Full-Width
Template * Sticky Posts * Ad Spots * SEO * Custom Colors * Upload Your
Logo * Post Thumbnails *
Features
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Sidebars * Custom Menus * Carousels * Theme Options *
Custom Header * Custom Background * Post Formats *
Translation-Ready * Flexible Headers * Editor Stylesheet * Featured Images * Full-Width
Template * Sticky Posts * Ad Spots * SEO * Custom Colors * Upload Your
Logo * Post Thumbnails * 21
http://wordpress.org/extend/themes/tag-filter/22
http://themesorter.com/
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Right balance for your site purposes
Their way or the WordPress way
Artifacts
Features: Considerations
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http://www.elegantthemes.com/preview/TheProfessional/shortcodes/
Shortcodes
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The “stuff” of your theme. How it’s organized, and
how it fits into your space.
Composition
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http://blog.kissmetrics.com/speed-is-a-killer/
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Does it taste as good as it looks?
Code Quality
<section
id="primary"
class="site-
content">
<div id="content"
role="main">
<?
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Quality Code...Error-free
Up-to-date
Secure
Follows best WordPress practices
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http://codex.wordpress.org/Theme_Development#Theme_Development_Standards
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http://developer.wordpress.com/themes/
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http://wordpress.org/extend/plugins/theme-check/
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http://wordpress.org/extend/plugins/log-deprecated-notices/
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http://wordpress.org/extend/themes/commercial/39
http://themegrade.com
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Can it handle your content?
Durability
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Get Out Your Hammer!
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http://codex.wordpress.org/Theme_Unit_Test
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http://wordpress.org/extend/plugins/monster-widget/
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TESTING PREMIUM THEMES
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http://advantage.puremellow.com/47
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Are we all in this together, or are we on our own?
Community
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Communities...Support & documentation
Learning & sharing
Theme stays alive
User insights
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Does premium = higher quality?
Premium
Price
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Premium Themes...License
Activity level
Support & Documentation
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http://themeshaper.com/jumpstart/
Cereal Box Prize!
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Twitter: @michiecat
Thank You!
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