Accelerating Time to SaaS for Software Vendors

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How CA AppLogic™ Helps You Get to Market Faster

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The ultimate goal: Streamline your launch of SaaS

Accelerate Time-to-Market

– Leverage existing code base

– Streamline the development & test

process

Drive up Profit Margin

– Minimize capital investment

– Decrease development complexity

Win More Customers

– Target new customer segments

– Extend channels

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How do we launch SaaS without building new data centers and adding operations staff?

Challenges

How do we get to SaaS faster without rebuilding our code?

How do we acquire the skills in networking, security, and storage to build a SaaS offer?

How do we increase the frequency of releases while driving down the cost of deployment?

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Re-architect applications

– Multi-tenancy

– Scaling to hundreds or thousands of users

– Metering & tracking usage

– Updating code and infrastructure without downtime

Build applications to scale

– Multiple geographies, different laws

– High availability & failover of networking, security, identity, backup

Build applications to align with operations teams’ concerns – Different hardware configurations

– Trade-off between fast time to market and high availability

Why does getting to SaaS take so long?

Application developers need specialized skills for SaaS

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IT

• Obtain, install & configure hardware for dev & QA

Development

• Create the release

• Create deployment & ops docs

• Replicate errors and fix

QA

• Configure the infrastructure & install the release

• Run test suite

• Document & reproduce errors for development

Production

• Obtain, install & configure hardware

• Configure infrastructure & install the release

• Run the app

Traditional software delivery cannot keep pace

How long does this process take for you? Where’s the biggest pain?

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Virtualization, by itself, won’t get you to market faster

More things to manage- physical & virtual

More effort to construct a multi-tier app into a service

Global deployments mean repeating the effort in every data center

Servers, databases, hypervisors, VMs

No economies of scale across data centers

Scripting & automation help address these issues, BUT…

IP addresses Naming Network connectivity Resources Patching

• Require expertise • Require time • Are fragile • Don’t grow your

business

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What if you could achieve…

– Up to 95% faster time to market

– with the same code and people?

Product Intro Highlighting unique capabilities to solve the address the pain associated with the commercial insight

Customer Case Studies That align to the prospect, with quantified business results from addressing the commercial insight

Product Overview

4 or 5 key product capabilities in more depth, used as needed

Summary

Call to action, next steps