Introduction to

Previously, people relied almost entirely on radio announcers, TV hosts, and traditional

media to shape their opinions.

Klout measures your online influence from your social networks

How Klout helps you

We provide you with insights to help you better understand your own influence:● Do others trust your opinions online?● What topics are you the most influential on?● How do you compare with your friends?

Your Klout Score measures your online influence on a scale of 1 to 100

● Twitter: Retweets and Mentions● Facebook: Comments, Wall-Posts, Likes● LinkedIn: Comments, Likes● Foursquare: Tips, To-Do's, Done● Google+: Comments, Reshares, +1● Facebook Pages, ● Youtube

● Instagram● Tumblr● Blogger● Wordpress● Last.fm● Flickr

● Influence is the ability to drive action● Connecting networks can only help your Score● Everyone has Klout● Influence is built over time● Being active is different than being influential● Klout is constantly evolving

Klout Core Concepts

Why Use Klout?

Understand and improve your online influence● Benchmark your success. ● Learn about your influence network.

Unlock your Influence● Earn Klout Perks.● Your VIP Pass to the World● Be discovered in the topics you care about.