Upload
salesforce-partners
View
676
Download
1
Embed Size (px)
Citation preview
Make an IMPACT at Salesforce Connections 2016 Help your business go faster, grow faster and make meaningful connections at
the digital marketing event of the year.
Kacey Burr Partner Marketing Manager
Agenda
• Salesforce Connections At-A-Glance
• Audience Profile and Content Announcements
• Sponsorship Opportunities: How it All Works
• Main Goals for Partners and Sponsorship Benefits
• Sponsorship FAQ’s
• Your Next Steps
• Q & A
What we’ll cover today
Kacey Burr
Partner Marketing Manager
The Digital Marketing Event of the Year: What to look forward to at Connections 2016
Highlights: - Keynotes - Cloud Crawl
- EBC’s - 3-day Expo
- CMO Summit - Hands on Training
- Breakouts - Salesforce.org
- Product Showcase - SalesforceLIVE
- Exclusive Partner Experience
8 am – 9:45 am: Registration Open
10 am – 11:30 am: Opening Keynote
11:30 am – 1 pm: Lunch & Expo
1 pm – 4:40 pm: Breakout Sessions and Hands On Training
5:15 pm – 6 pm: Inspirational Speaker
6 pm – 7 pm: Welcome Reception
8 am – 8:45 am: Registration Open
9 am – 10:15 am: Product Keynote
10:15 am – 10:45 am: Break and Expo
10:45 am – 11:30 am: Breakouts and Hands On Training
11:30 am – 1 pm: Lunch & Expo
1 pm – 5 pm: Breakouts and Hands On Training
Evening Event
8 am – 10 am: Registration Open
10 am – 12 pm: Inspirational Content
12 pm: Closing
Tuesday, May 10 Wednesday, May 11 Thursday, May 12
8 am – 12 pm: EXPO HALL OPEN
(closed during keynote
10 am – 10:45 am )
8 am – 7 pm: EXPO HALL OPEN
(closed during opening keynote
10 am – 11:30 am )
8 am – 7 pm: EXPO HALL OPEN
(closed during product keynote
9 am – 10:15 am )
Event Agenda at a Glance (subject to change)
Georgia World Congress Center, May 10 – 12, 2016
Attendee Demographics Thousands of the Brightest Marketing Minds
Attendee Type
Marketing Manager (Digital, Email) 52%
Project Manager 7%
Marketing Manager (Social, Mobile) 5%
Creative/Designer 5%
Owner 2%
Other 10%
Top Industries
Expected Attendance: 7,000+
*information derived from 2014 Connections attendee demographics
eCommerce 6% Retail 10%
Healthcare 7%
Advertising/Marketing Agency 9%
Financial Services 15% Business Services 3%
Media and Entertainment 6%
Consumer Packaged Goods 3%
Education and Non-Profit 11%
Tech and Manufacturing (B2B) 7%
Travel and Hospitality 5%
Content
Call for Stories: http://bit.ly/ConnectionsCallforStories2016
Marketing Cloud keynotes & inspirational speakers
11 Breakout tracks with 100+ sessions
§ Breakout content on Tuesday and Wednesday only
§ Sponsor breakout track “Marketing Trendsetters”
Partner theater sessions in the Customer Success Expo
Kelly Simon
Sponsorship Opportunities: How It All Works
• Platinum, Gold, and Silver Sponsorship Levels • Platinum is invite only, please request by Jan 15th
• Brand Level • Core : 10 passes
• Premier : 15 passes
• A La Cartes • Must be at Silver, Gold or Platinum sponsorship levels
Check out our PROSPECTUS for everything you need about packages, a la cartes, pricing, and other sponsorship info.
Goals for Partners at Connections
Branding & Awareness
• Conference website presence
• Social media promotion
• Press release support
• Co-marketing kits
• Presence on dedicated Sponsor blog
• Presence on conference mobile app
• On-site branding
Content & Speaking Sessions
• Content coaching sessions
• Breakout Sessions
• Partner Theater Sessions
• Call for Stories – now LIVE!
Inspiration, Innovation and Fun!
Goals for Partners at Connections
Lead Gen & Networking
• The CMO experience
• Booth/kiosk presence on expo floor
• Dedicated or shared meeting rooms
• Lead retrieval
• Full conference passes
Partnership Insights
• Partner Reception
• Awards
• Partner Keynote
• Unique Trainings
Inspiration, Innovation and Fun!
More Fun Stuff!
• Cloud Crawl & Music Festival (Wednesday night)
• Sponsor Lounge Access
• VIP Seating in Keynote
• Welcome Reception in Expo (Tuesday night)
• Popcorn machines, attendee bags, and other a la cartes
Sponsorship FAQ’s
• How much do full conference passes cost?
• When will we be able to see full renderings for the booth structures?
• The Cloud Crawl sounds AWESOME – how do I sign up?
• When will sponsorships sell out?
• Where will we submit our logos and deliverables? Are there any upcoming deadlines?
• Will there be any additional opportunities to be on the lookout for? How will I find out about these?
• Where can I get more information on sponsorship packages, pricing, and how to participate?
Important Dates and Deadlines
January 15th – last day to apply for a Platinum sponsorship
January 30th – last day to express interest in the Cloud Crawl
January 31st – close Call for Stories
Beginning of February – additional a la cartes released
February 15th – Registration goes live, hotel room blocks available
• The Omni Atlanta Hotel at CNN Center
• The Westin Peachtree Plaza Hotel
• Marriott Marquis Hotel
• Hilton Atlanta
Your To-Do List:
ü Pre-Register on our “Save the Date” page : http://pages.mktg.salesforce.com/connections2016
ü Submit your contract for sponsorship or reach out to discuss in more detail: Prospectus
ü Submit your Call for Stories application: http://bit.ly/ConnectionsCallforStories2016
ü Make a plan with your teams internally
ü Set meetings with prospects and customers and encourage them to register
ü Book your flights
Q & A Thank you! Kacey Burr [email protected] (415) 589-5009