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© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
What used to take days, even weeks, now happens …
in an instant
The world is changing
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
I’m referring to …
Social Media
The world is changing
The superstars are
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
In the US YouTube gets 25 times more unique viewers per month than the three top networks combined
Don’t think this isn’t happening here. It is
… and the changes are affecting the traditional media
Image credit livin4adream
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
Right now traditional marketing is in rapid decline.
Main media…
In 2009 …
TV ads down 10.1%
Radio down 11.7%
Newspaper down 18.7%
Magazines down 14.8%
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
However digital marketing is rapidly growing
New Media
In 2009
Mobile Up 18.1%
Online Up 9.2%
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
Don’t ignore the power of Social Media
Image credit livin4adream
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
It’s
One Small Planet
Start a conversation
NOW!
because while you’re thinking…
Embrace Social Media
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
130 Nokia mobile phones sold
524 people joined Facebook
784 new blog posts
2,616 images uploaded to Flickr
3,491 tweets posted on Twitter
4,414 iPhone apps downloaded
37,816 user hours spent on Facebook
872,683 videos viewed on Youtube
1,745,370 searches made on Google
14,345,509 text messages sent
In the time it takes you to read this slide more than…
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
It’s not that scary
plus ca change, plus c’est la meme chose
the more things change the more they stay the same…
Don’t worry
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
We’ve been posting updates and commentary on walls for a very long time (These from Pompeii circa 79AD)
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
Real-time Internet conversations occur on many platforms from blogs to social media sites and new web superstars like Twitter.
Tools that you have used in the past cannot keep pace with these conversations.
Mainstream marketing and PR cannot keep up.
However TODAY it is happening very, very fast…and in real-time
© Slice Wireless 2010
S is for…Slice Small PlanetSocial Media
Start aconversationSoon
@bradatslice
The world is changing fast
Stay tuned I’m about to announce a new business
twitter.com/bradatslice@bradatslice
That’s right…