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ABOUT US✓ StartupChile alumni
✓ Launched in May 2011
✓25k products being sold by a lot of people
✓One of 2011’s hottest startups by several media outlets
FACEBOOK COMMERCE?
✓ 90% of all purchases subject to social influence✓ 76% of retailers plan to use Facebook✓ 67% spend more online after recommendations✓ 43% of people follow at least one brand✓ $30bn forecasted social commerce revenue in 2016✓ Top brands already sell on Facebook
(Coca-Cola, Disney, Starbucks, Lady Gaga)
sources: Facebook, Booz & Company, Wired Magazine, bazaarvoice, social commerce today
STILL...
✓ Sticking a shopping cart on a Fan Page is not enough (it’s not even social commerce)
✓ Discovering stores (and fan pages) is hard
✓ Like button is dead
Where the hell are the products?
✓10x more visibility for products
✓Measurable analytics and data
✓ Spreadability
✓Deep Facebook integration
THE NOVELO EFFECT
not just on fan pages, but also on user’s timelines, tickers, walls, app notifications...
more than page views - a complete x-ray of who’s buying what and when
comments, tweets, reviews, wishlists, shares and the good old SEO
all new “social buttons” (want, love, own, buy)
Watch us online
Novelo Social Shopping
getnovelo
(our competitors surely are)
(thank you!)