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Opening Keynote - Customer Success in the Fourth Industrial Revolution

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Page 1: Opening Keynote - Customer Success in the Fourth Industrial Revolution
Page 2: Opening Keynote - Customer Success in the Fourth Industrial Revolution
Page 3: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Forward-Looking Statements

Statement under the Private Securities Litigation Reform Act of 1995:

This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results

expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial

items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services.

The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our

operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our

relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to

larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent

fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.

Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based

upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

Page 4: Opening Keynote - Customer Success in the Fourth Industrial Revolution
Page 5: Opening Keynote - Customer Success in the Fourth Industrial Revolution

We Are All

Trailblazers:

Richard McGuinness

Customer Success in

the Fourth Industrial

Revolution

Rhea SyLead Developer, 21st Century Fox

Uy UtCIO

Accel Partners

Page 6: Opening Keynote - Customer Success in the Fourth Industrial Revolution

The Fourth Industrial Revolution

2nd Industrial Revolution

Electricity1st Industrial Revolution

Steam

3rd Industrial Revolution

Computing

4th Industrial Revolution

Intelligence

1700’s 1800’s 1990’s Today

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Online

Always-on

Smart

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Online

Always-on

Smart

Every Customer Is Connected

Source: "State of the Connected Customer," Salesforce Research, October 2016

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Customer CrisisThe Fourth Industrial Revolutionis creating a customer divide

59%

Companies lack Fourth Industrial Revolution

capabilities

YourCustomer

YourCompany

Source: World Economic Forum

Page 11: Opening Keynote - Customer Success in the Fourth Industrial Revolution

GlobalShapers

CustomerInnovators

TechnologyDisruptors

TrailblazersDrive customer success in the Fourth Industrial Revolution

Page 12: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Doing Well and Doing Good

* High end of Salesforce FY2018 revenue guidance provided May 18, 2017. "Revenue for Salesforce's full fiscal year 2018 is

projected to be in the range of $10.25 billion to $10.40 billion.

10.4BFY18 guidance*

$

$5.4B

FY15

$4.1B

FY14

$3.1B

FY13

$6.7B

FY16

$2.3B

FY12

$1.7B

FY11

$8.4B

FY17

#1 World’s Most

Innovative Companies

#1 Best Places to Work,

San Francisco Bay Area

Best Places to Workfor LGBT Equality

*High end of Salesforce FY2018 revenue guidance provided August 22, 2017. "Revenue for Salesforce's full fiscal year 2018 is projected to be in the range of $10.30 billion to $10.40 billion.”

#1 The World’s Best Workplaces, 2017

#1 Workplace for Giving Back

#1 Top 50 Companies that Care

Best Places to Work for Women

#1 The Future 50

Page 13: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Our Core ValuesIn the business of makingthe world a better place

“Only a life lived for othersis a life worthwhile.” - Albert Einstein

Page 14: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Putting Our Values into Action1-1-1 model

2.3M+VolunteerHours Grants$168M+ 32K+

Nonprofits& Education

1% Time 1% Equity 1% Product

Page 15: Opening Keynote - Customer Success in the Fourth Industrial Revolution

3,000+ Companies Have Pledged 1%Business is the greatest platform for change

pledge1percent.org

Page 16: Opening Keynote - Customer Success in the Fourth Industrial Revolution

TrailblazersDrive customer success in the Fourth Industrial Revolution

GlobalShapers

CustomerInnovators

TechnologyDisruptors

Page 17: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Salesforce. #1 in CRMWorldwide CRM applications 2016 market share by IDC

Source: IDC Worldwide Semiannual Software Tracker, April 2017

2012 2013 2014 2015 2016

9.4%

7.2%

18.1%

Page 18: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Salesforce. #1 in SalesWorldwide sales applications 2016 market share by IDC

Source: IDC Worldwide Semiannual Software Tracker, April 2017. Please note that Sales Applications refer to an IDC-defined functional market within the broader CRM Applications market.

2012 2013 2014 2015 2016

15.3%

14.5%

3.7%

34.2%

3.6%

Page 19: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Salesforce. #1 in ServiceWorldwide customer service applications 2016 market share by IDC

Source: IDC Worldwide Semiannual Software Tracker, April 2017. Please note that Customer Service Applications refer to an IDC-defined functional market within the broader CRM Applications market.

2012 2013 2014 2015 2016

13.4%

10.4%

33.7%

Page 20: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Salesforce. #1 in MarketingWorldwide marketing applications 2016 market share by IDC

Source: IDC Worldwide Semiannual Software Tracker, April 2017. Please note that Marketing Applications refer to an IDC-defined functional market within the broader CRM Applications market.

2012 2013 2014 2015 2016

8%

9.8%

9.9%

Page 21: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Based on total software revenue in corresponding year after applicable company formation.* High end of Salesforce FY2018 revenue guidance provided August 22, 2017. "Revenue for Salesforce's full fiscal year 2018 is projected to be in the range of $10.30 billion to $10.40 billion.”

Fastest Growing Top 5 Enterprise Software Company, Ever

$4.6B

$4.2B

$0.4B

10.4BFY18 guidance*

$

11 13 15 17 19Years Since Company Founded

Page 22: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Trust at ScaleTotal annual transactions on Salesforce

2013 2014 2015 2016 2017

Source: Salesforce, November 2017

354B

560B

948B

1.3T

1.7TAnnual transactions

Page 23: Opening Keynote - Customer Success in the Fourth Industrial Revolution

24 Hours in The Life of Salesforce

260Msocial posts

600Me-commerce

page views

3.4Morders

475MEinstein

predictions

5Mcases logged

2.1Mleads created

3M

opportunities

created

33.7Mcase

interactions

40Mreports and

dashboards

1.4Bemails sent

24 hours

B2C

Scale

B2B

Scale

Source: Salesforce November 2017

Page 24: Opening Keynote - Customer Success in the Fourth Industrial Revolution

Customer Success Platformfor the Fourth Industrial Revolution

#1B2C & B2B Platform

EINSTEIN

Stephanie HerreraCo-Founder, PepUp Tech

COMMUNITIES

COLLABORATION

MARKETING

SERVICE SALES

INDUSTRIES

COMMERCE

TRAILHEAD

LIGHTNING ANALYTICS

APPEXCHANGE

HEROKUIOT

SALESFORCE PLATFORM

EINSTEIN