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Charting Collections of Connections in Social Media
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Marc A. SmithChief Social ScientistConnected Action Consulting [email protected]://www.connectedaction.nethttp://www.codeplex.com/nodexl
A project from the Social Media Research Foundation: http://www.smrfoundation.org
Charting Collections of Connections in
Social Media:
Mapping and measuring social
media networks to find key positions
and structures
About Me
Introductions
Marc A. SmithChief Social ScientistConnected Action Consulting Group
[email protected]://www.connectedaction.nethttp://www.codeplex.com/nodexlhttp://www.twitter.com/marc_smithhttp://delicious.com/marc_smith/Paper http://www.flickr.com/photos/marc_smithhttp://www.facebook.com/marc.smith.sociologisthttp://www.linkedin.com/in/marcasmithhttp://www.slideshare.net/Marc_A_Smithhttp://www.smrfoundation.org
Social Media Research Foundation
http://www.flickr.com/photos/library_of_congress/3295494976/sizes/o/in/photostream/
http://www.flickr.com/photos/amycgx/3119640267/
Many archives collect content but not the connections that link them (i.e. tweets but
not follows/followers).
Location, Location, Location
Network of connections among “SharePoint” mentioning Twitter users
Position, Position, Position
Archiving connections is possible -
but few of the resellers or archives of social media
do so.
Does the Library of Congress
have the Links
in addition to theTweets?
There are many kinds of ties….
http://www.flickr.com/photos/stevendepolo/3254238329
“Think Link”Nodes & Edges
Is related to
A BIn and Out Degree
World Wide Web
Each contains one or more social networks
NodeXL: Network Overview, Discovery and Exploration for Excel
Leverage spreadsheet for storage of edge and vertex data
http://www.codeplex.com/nodexl
For GraphML
Social Media Research FoundationOpen Tools, Open Data, Open Scholarship
Now Available
Communities in Cyberspace
NodeXLFree/Open Social Network Analysis add-in for Excel 2007 makes graph theory as
easy as a bar chart, integrated analysis of social media sources.http://nodexl.codeplex.com
Import from multiple social media network
sources
Social network of connections among people who tweet “Bachmann” on January 25, 2011
Connections among words tweeted by “red” and “blue” people who tweeted “Bachmann” on January 25, 2011
We envision hundreds of NodeXL data collectors around the world collectively generating a free and open archive of social media network snapshots on a
wide range of topics.
http://msnbcmedia.msn.com/i/msnbc/Components/Photos/071012/071012_telescope_hmed_3p.jpg
Social Media Research Foundation
• Tools:– NodeXL– ThreadMill
• Data– Twitter networks
• Scholarship– Publications
Help us: Join the data collection federation! Upload data sets to our archive! Try the tools!
Links!
• Download NodeXL:– http://nodexl.codeplex.com/
• Images of social media networks:– http://www.flickr.com/photos/marc_smith/sets/72157622437066929/
• Social Media Research Foundation:– http://www.smrfoundation.org/
• Connected Action Group:– http://www.connectedaction.net/
• Slides!– http://www.slideshare.net/Marc_A_Smith
Marc A. SmithChief Social ScientistConnected Action Consulting [email protected]://www.connectedaction.nethttp://www.codeplex.com/nodexl
A project from the Social Media Research Foundation: http://www.smrfoundation.org
Charting Collections of Connections in
Social Media:
Mapping and measuring social
media networks to find key positions
and structures
