Design by: Michael Iseri

THE

WARMTHRADAR

Student Project. General Assembly UXDI Winter 2013.

The Warmth Radar

About the product:The Warmth Radar is a mobile shopping application for Phoebe Yang, who is always cold and always loves to snuggle up in her bed. The Warmth Radar is unique in that it’s primary focus is to sort available blankets through their warmth factor before anything else.

About the project:This project was intended to solve an issue that Phoebe may have after interviewing her.The constraint was that this app is intended for mobile devices.

The Warmth RadarPrototype

Home Screen Products Detail Screen

The Warmth RadarMethod:We conducted short interviews with our partner about their lifestyle, technology, money, and online behavior and then mapped out concepts we drew from that.

Findings:Phoebe like simple things. She brings jackets with her everywhere because she’s always cold. She spends a lot of spare time on her laptop or reading in bed. One of the first things she does when she gets home is wrap herself up in a blanket to get warm again.

Opportunities:People who love to spend time in bed

Anyone looking for a new blanket

People who enjoy simple layouts

Cold people

The Warmth RadarDesign HypothesisMethod:Asked multiple users to try and use the app and say what they found too be too confusing or overbearing.Findings:Warmth was difficult to quantifyToo many pop-ups during tutorialToo many check boxesOver categorizingOpportunities:Difficulty filling out small boxes and too many boxes should be changed. Ease of access may attract new customers.

The Warmth Radar

PrototypeMethod:Created a prototype using the Prototype on Paper (POP) mobile application.

Experiences:Test the first-run experienceSee how warmth is rankedIdentifying search and home button functionalitiesSorting and categorizing blanketsAdding items to bagPurchasing

The Warmth RadarTesting the prototype

Warmth factor now quantifiedSkippable explanation of how warmth is ratedNo pop-up tutorialsCategories now sorted through drop downs rather than small boxesEasy to spot bottom navigation bar

The Warmth Radar

What I learned:Don’t over categorizeLook at multiple approachesRefine, refine, refine

The Warmth Radar

Thank YouMichael IseriMr.iseri@gmail.com