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Convergence For Inclusive Development Can Radio play an Integral Part in Convergence For Inclusive Development? Amarendra Srivastava Twitter @amarsrivastava

Radio and Convergence For Inclusive Development

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Can Radio play an Integral Part in Convergence For Inclusive Development? Presented at RadioAsia 2011 Conference held at New Delhi, 21-23 February 2011

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Page 1: Radio and Convergence For Inclusive Development

Convergence For Inclusive Development

Can Radio play an Integral Part in Convergence For Inclusive Development?

Amarendra SrivastavaTwitter @amarsrivastava

Page 2: Radio and Convergence For Inclusive Development

India - The Oral SocietyPopulation: 1.2 billionMobile: 700 millionTV: 150 millionRadio: 120 millionInternet: 50 million

Page 3: Radio and Convergence For Inclusive Development

The Ubiquitous VoiceOral Charateristics

Low Cost Literacy Barrier Community Building

21st Century Characteristics Information Society Knowledge Economy

What could be likely Convergence Use Cases for Inclusive Development?Leverage Winning Charateristics

Page 4: Radio and Convergence For Inclusive Development

Our Search For ICT ChampionsManthan Award 2011 - 7th Year

– 450+ entries, 77 finalists– 41 Winners, 9 Special Mentions

Categories– e-Learning, e-Government, e-Health,– e-Culture & Heritage, e-Business & Enterprise, – e-Agriculture & Livelihood, e-Entertainment, – e-Inclusion, e-Education, e-News & Media, – e-Localization, e-Environment, e-Science,– e-Travel & Tourism, Community Broadcasting

Page 5: Radio and Convergence For Inclusive Development

Our Search For Mobile ChampionsmBillionth Award 2011 - Debut Year

250 entries, 165 after screening 23 Winners, 12 Special Mentions

Categories m-Business & Commerce/Banking, m-Culture & Heritage, M-Governance, m-Education & Learning, M-Entertainment, M-Health, m- Environment, m-Inclusion m-News & Journalism, m-Travel & Tourism

Page 6: Radio and Convergence For Inclusive Development

GAON KI AWAAZ (VILLAGE VOICE)Launched by International Media Institute of India

Dec 2009

Mobile-based News Alert Service:

– Twice a day alerts to 250 villagers (paid)

Language: Local Awadhi Dialect

Villagers gather around mobile phones

Speaker phones are turned on, to listen to the bulletin

Attempt to create permanent online storage:

http://gaonkiawaaz.wordpress.com/

Page 7: Radio and Convergence For Inclusive Development

CGNet Swara (Chhatisgarh Voice) Citizen Journalism via mobile phone

Launched by Journalist Shubhranshu Choudhary

Four Local Languages: Kudukh, Gondi, Hindi, Chattisgarhi

Audio recordings are also available online

[www. cgnetswara .org]

Page 8: Radio and Convergence For Inclusive Development

More Use Cases English Seekho: Teaching situational, Spoken

English through a simple interactive voice call (IL&FS Education)

Tilonia Radio: Solar energized Community Radio Station

Voice Internet: The Spoken Web from IBM Research (Each mobile phone number acts like a Voice Site)

Voicetap: Connect to experts over the mobile phone / internet to discuss any topic (Voice Based Interactive Knowledge Engine)

Page 9: Radio and Convergence For Inclusive Development

Challenges & OpportunitiesHow to Converge the Audience?

Broadcast vs. Localization, Urban vs. RuralHow to Converge the Content?

Platforms & Devices

Convergence & Government Policies? Educational institutions, Panchayats

(governance)Converge for more Reach & Opportunity?

Big Opportunity Mobile Aps

Page 10: Radio and Convergence For Inclusive Development

Radio As The Game Changer?

I.More Interactivity / Real-Time

II.Content For Untapped Audience

III.Permanent online storage

IV.Searchable Voice Database

Page 11: Radio and Convergence For Inclusive Development

Thank You!

Amarendra Srivastavasrivastava.amar @ gmail.com

twitter @amarsrivastava

Page 12: Radio and Convergence For Inclusive Development

http://www.nytimes.com/2010/04/10/us/10iht-currents.html?pagewanted=1

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http://www.nytimes.com/2010/04/10/us/10iht-currents.html?pagewanted=1

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http://www.nytimes.com/2010/04/10/us/10iht-currents.html?pagewanted=1

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http://www.nytimes.com/2010/04/10/us/10iht-currents.html?pagewanted=1

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http://www.nytimes.com/2010/04/10/us/10iht-currents.html?pagewanted=1

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http://www.nytimes.com/2010/04/10/us/10iht-currents.html?pagewanted=1

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http://www.nytimes.com/2010/04/10/us/10iht-currents.html?pagewanted=1

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http://www.nytimes.com/2010/04/10/us/10iht-currents.html?pagewanted=1

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http://www.nytimes.com/2010/04/10/us/10iht-currents.html?pagewanted=1

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http://www.nytimes.com/2010/04/10/us/10iht-currents.html?pagewanted=1

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