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Connecting businesses and consumers everywhere local happens February, 2011 1

Restaurant Head Hunter Presentation

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This is a sales presentation powerpoint for a prospect who was looking to increase their employer accounts through better local search visibility.

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Page 1: Restaurant Head Hunter Presentation

Connecting businesses and consumers everywhere local happens

February, 2011 1

Page 2: Restaurant Head Hunter Presentation

Our owned, premium sites reach 34MM visitors monthly

We’re part of IAC, which operates more than 50 leading Internet businesses including

We have over 400 employees in 15 cities

Through CityGrid®, the largest content and ad network for local, we reach more than 140M unique users across hundreds of leading websites and mobile apps.

CityGrid Media Overview

2Sources: Google Analytics; Omniture

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Sources: BIA/Kelsey and ConStat, User View Wave VII (February 2010) , 2009 TMP Directional Marketing

CityGrid Media Products:CityGri

Network SEO SEM

90% use search when researching products or services in their local area

• • •

28% of mobile searches are for local

48% use Internet Yellow Pages •

24% use local search sites •

7% use social networking sites, the #1 activity on the web

Connect with consumers everywhere they are searching for your business

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Custom Content to Engage Consumers with your Business

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Content Extras – More Ways to Engage

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• General Business Information

• Owner’s Message• Editorial Reviews• User Reviews• Overall Review Rating• Tips

• Videos• Photos• Website link• Facebook & Twitter

integration• Coupons/Offers

• Reservation/ Service request/ Appointment link

• Menu• Events• Map & Driving Directions• Categories• Geography

We start with your profile page, which can be customized with a range of information consumers use to select a business

Give consumers more ways to engage with your business- - and be chosen over your competition

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Reach 140MM consumers looking for your service

We then distribute your business information across the hundreds of partners in the CityGrid® network*

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Mobile is an important part of the network, with over 20% of all traffic stemming from our mobile partners

* Depending on budget

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CityGrid Network: Expand Your Reach

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Exposure on Google now includes CityGrid’s distribution on Google Places

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New Content Ads help further promote your business and help drive traffic to your profile page

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And they come in a range of sizes and content modules, including businesses nearby, offers and reviews

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Social SkillsReviews on Citysearch Seamlessly Post to Facebook

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Grow Followers & Fans Citysearch continues to pioneer the local-social landscape

News Feed Your Tweets automatically post to your profile on Citysearch!

Fan Integration

Get more fans on Facebook with a direct link to your FB page right on the Citysearch profile!

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You can manage and optimize your CityGrid Media campaign in one place

• One simple tool to manage your advertising and see your results, across all CityGrid Media products

• Manage your online reputation across the web and mobile landscape in one place

• Add and delete offers and update content with a single click to keep your business message consistent across the CityGrid® network

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Understand all user actions, not just views and calls

See how consumers are interacting with your profile page, so you can optimize for maximum customers

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Track customer calls by location

• Know where your customers are coming from for better targeting

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•Line item call reporting for complete analysis

•Call recording– listen and rate each call-- to get better insight into your consumer base

Generate more calls and understand the impact the phone plays in acquiring customers

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CityGrid Media Proposal for : Restaurant Headhunters

Additional Products & Services:

Search Engine Marketing $_______ Search Engine Optimization $ _______

Display Advertising $_______ Video $ 675

Priority Listing $_______

CityGrid® Performance Package- Monthly Budget

Platinum

Gold

Silver

One-Time Enrollment

Monthly Budget Connections CPC

Only pay for the leads/connections that we deliver to your Profile Page. The more you invest the more frequently your business listing will rotate when our users are searching in the categories and for the keywords that pertain to your business

Reach over 140MM users everywhere local happens™Search Local Mobile Social

Current CityGrid® Partners

$ 1220

$ 820

$ 520

$ 349 Includes Professional Video

$ 1.50

$ 1.50

$ 1.50

800

534

334

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Reach.Reach. Engage.Engage.

ConnectConnect..

Ben RobertsonAccount Executive Where Everything Local Happens

[email protected] Phone: 312.980.8597Mobile: 602.635.0747

Contact Us Get in touch to start reaching local consumers today!

205 W Wacker Dr. Chicago, IL 60606