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SAP Mobile Introduction
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© 2014 SAP AG or an SAP affiliate company. All rights reserved. 1Public
Business Transformationthrough Mobile Innovation
2© 2014 SAP AG or an SAP affiliate company. All rights reserved.
Mobile
The new de facto standard in business interaction
The Nexus of Forces – Transformative Innovation
Social
Connected businessand social networks
Big Data
Real-time analyticfor behavioral and predictive
insights
Cloud
Abundance of cost-effective computational power and
storage
• Smartphones outsell toothbrushes
• 15 billion devices will be connected to the Internet using a mobile device
• By 2020 more mobile devices than planets in the galaxy
• More than 1 billion people accesssocial networks
• Facebook overtakes Google as the most visited Web site
• Data volume doubles every 18 months, with 85% of that data contained in business domains
• 80% of new software offerings were available as cloud services
Able to move freely
=
UNWIRED
Define Mobile ?
Connect ThingsUnwire PeopleUnwire Content Connect Places
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 4Public
Mobile app momentum is strongIn both Consumer and Business segments
When people use mobile apps for work, there is a 45% increase in productivity
50% of companies will increase their budget for mobile apps
$1 Trillion in mobile payments expected by 2015
82% of users express an appetite for buying goods and services through their mobile device in the future
Consumer Business
Companies must plan their mobile architecture strategically
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 5Public
SAP’s vision is to make enterprises Run Simple through Mobile
Industry Centric Mobile
Solutions
Mobile Secure
SIMPLIFY │ INNOVATE │ ACCELERATE
Cloud based
Platform (HCP)
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 6Public
Employees Customers Partners
LOB Processes
Customer & Partner
Processes
Business Analytics
Data SourcesThird party
apps
Why a Platform?
$$$$$ Security Breach
Unmanageable
Doesn’t Scale
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 7Public
Employees Customers Partners
Data SourcesThird party
apps
Afaria
Mobile PlaceSAP Mobile Platform
• Security
• Supportability
• Extensibility
• Scalability
• Flexibility
Why a Platform?
AN OPEN, SECURE, FULL-SPECTRUM MOBILE PLATFORM
B2E and B2C apps
Flexibledevelopmentoptions
Any backend
SAP Mobile Platform
B2EB2BB2C
Open andStandards-
based
Rapid with SDKs
NativeHybrid
Mobile WebMetadata
SMS
AndroidiOS
WindowsOffline
AppServices
PlatformServices
Layered Protectionof the Enterprise
Back-endAgnostic
LifecycleManagement
Analytics andReporting
9© 2014 SAP AG or an SAP affiliate company. All rights reserved.
Finance Manufacturing &Service
Supply Chain& Procurement
Industries
InformationTechnology
SalesAnalytics & Content
LoB & Industry
Apps
HR
SAP PROVIDES MANY MOBILE APPS ACROSSLINES OF BUSINESS AND INDUSTRIES
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 10Public
Field Workers Mobile worker in field service, logistics, in
the plant as well as sales roles
App often supporting complex business processes, guiding users through their day
High potential to transform work experience as well as business process with mobile
PRIORITZE HIGH-VALUE BUSINESS PRACTICES
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 11Public
SAP is providing a Proven Process Application Portfolio
Asset Management Access to asset location,
repair history, work order details, materials needed
Complete Work Orders and capture all relevant data
Create Notifications or Work Orders on the spot
CATS - time & attendance Guided workflow
Material Management Speed receipt and back-
order reporting to-and-from shipping/receiving
Perform physical and cycle counts quickly
Accept & distribute incoming materials by PO
Field Service Manage service orders
and create confirmations View, look up, update and
transmit Record status, materials,
problems, actions, expenses, customer signatures and more
View all relevant customer data
Condition Monitoring Take measurements and
readings Historic standards and safe
ranges Generate notifications on-
the-spot Trend readings, points and
sequencesto avoid emergencies and outages
Sales Account and Contact
Management Activity Management Opportunity and Lead
Management Sales Quotes & Orders iOS and Android device
support
SAP Work Manager SAP Inventory ManagerSAP CRM
Service ManagerSAP Rounds Manager SAP Sales Manager
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 12Public
Knowledge Workers
Every employee, every manager in the company
Often casual use, self service scenarios and analytics
High number of users cross company, opportunity to improve user satisfaction and efficiency significantly
OPERATE COST EFFECTIVELY
13© 2014 SAP AG or an SAP affiliate company. All rights reserved.
SAP Fiori UX
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 14Public
Consumers and Citizens Highest expectations regarding ease of
use
Multiple channels of interaction
Incremental revenue opportunity for most industries, but must be profitable
Opportunity for business transformation
CONNECT WITH CUSTOMERS
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 15Public
Transit Directions
Personalized Offers
Redemption
Loyalty Integration
Enhance the Rider Experienc
e
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 16Public
Photo & Video Sharing
Location Based Services
Mobile Payment
LoyaltyGet Closer
to your Fans
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 17Public
Redemption & Payment
Loyalty
Targeted Recommendations
Targeted Offers
Personalize your
Shoppers’ Experience
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 18Public
Location Based Offers & Directions
Multi-Merchant Participation
Multiple Reward Options
Loyalty
Expand the Relationship Beyond the
Bank
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 19Public
Mobile Payment
Outage Alerts
Outage Reporting &Service Requests
Usage Analysis
Enable Better Energy
Management
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 20Public
SAP Mobile Secure
SAP Mobile Secure is the trusted solution to manage and secure deployments of mobile devices for any size of company – in the cloud or on-premise
Quickly self-enroll devices for enterprise use; have control needed by pre-configuring settings and enforcing security and compliance policies
Mobile Device Management
Mobile Application Management
Ensure security when managing the device isn’t ideal (for example, BYOD) and when building B2B apps
HTTP XMLiWork
Access personal business documents instantly on your laptop or any mobile device
Mobile Content Management
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 21Public
Deliver rich, engaging content to consumers.Connect to U.S. operators through Java SDK or MM7 interfaces
Connect with your customers with text messaging. Delivered through the largest global network for mobile messaging, with reach to 900+ operators globally
Engage your audience with targeted, context-aware push notifications and messages that drive users back to your app
Engage your customers to drive brand awareness, sales, loyalty programs, and obtain deep customer insight. with made-for-mobile research and survey tools
The latest analytics, in-memory, and cloud technologies to harness mobile network data – so you can develop smarter, more impactful marketing and CRM strategies.
SMS Push MMS ConsumerInsight
ConsumerEngagement
Connect with consumers through their mobiles. Anytime, Anywhere
SAP Messaging Services Enabling enterprises to connect better with consumers
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 22Public
sapmobileplace.comManage | Secure | Publish
Employees
Business Partners Consumers
SAP Mobile Place – an enterprise App Store
© 2014 SAP AG or an SAP affiliate company. All rights reserved. 23Public
Thank You